Title: Conversion Rate Optimization (CRO) Specialist

Type: Permanent position, Full Time
Target work week: 40 hours a week (based on Vietnam and New York time zone)
Reports to: CRO Director
Location: Remote - Work From Home
Salary Range: Depends on your last drawn salary (please indicate it upon application)

We are looking for an experienced CRO Specialist!

We’re looking for the type of person who has high attention to detail. Who can pick apart any item or product, spot weaknesses, and suggest improvements. We're looking for someone who loves to read and research, then use facts and data to make decisions.

You live and die by being scientific and always seeking continuous improvement.

We’ve been experiencing massive growth over the past 7 years of being in business. This growth has led to the opening of a new CRO Specialist role that has a ton of upwards potential. You would have the opportunity to work hand-in-hand with the CRO Director and the company's CEO himself!

Our Company:

www.GrowEnrollments.com

We help education companies enroll more of the right students for less with Google AdWords. For more than 3 years, Grow Enrollments has been attracting the right students to the right educational opportunities with our proven Education SEM Connector System, a refined methodology built exclusively for online & campus educational institutions. We’ve already helped more than 120,000 students find their path to progress and, in turn, helped our educational clients grow faster.

Responsibilities:

• Hours: minimum of 40 hours a week
• Shift: You will need to work between the EST and Indochina Timezone since our clients are all in the US but the CRO Director is currently in Vietnam. This means your work shift will be between 9 am to 12 am EST. Flexible work shifts can be negotiated based on circumstances.
• Create user testing scenarios
• Create Polls/Surveys to help identify conversion blockers. Analyze results
• UX reviews of landing pages and create hypotheses
• Analytics data analysis to identify conversion blockers
• Competitor research
• Creating wireframes of landing pages or landing pages elements
• Communicate design specifications to designer and QA
• Communicate test specs to developers
• Support developers and QA before the launch of tests
• Monitor tests and results interpretation
• Communicate the results of our test to stakeholders
• Assist CRO lead in day to day tasks and project management (this will be delegated away from you once a full-time project manager has been hired)
• Active communicator to make sure project stakeholders are always in the loop
• Effective communicator to make sure people know what you mean and avoid loss of time through miscommunications
• Always strive to meet project outcomes and deadlines
• Team leadership to ensure all team members work towards the same goal
• Process-oriented: always respects the process, seek improvement, and proper documentation
• Company culture advocate
• Problem-solver
• Organize information, track priorities, and hold people accountable

Qualifications:

        IMPORTANT:

• Friendly and nice - you need to get along. If people don't like working with you, you can't do this job
• Required:
  
• 1-2 years in UX/CRO/Landing page Optimization
• Ability to work on 3-5 clients at the same time
• Good knowledge of Google Analytics
• Basic knowledge of Google Ads
• Ability to create wireframes of landing pages
• Solid experience with AB testing
• AB testing Dev experience (you’ve already coded your tests)Good to have:
• Advanced knowledge of Google Analytics
  
• Good knowledge of Google Ads
• Design skills (creativity and ability to use Photoshop / Illustrator)

About The Role: We’re looking for an experienced Conversion Rate Optimization (CRO) Specialist to help our clients grow their businesses and get more value out of their digital properties. The CRO Specialist will work to identify problems in our clients’ digital customer journeys and propose the best-performing solutions, relying on user-centered insights and AB testing.
About Webistry: Webistry is a data-centric internet marketing agency that specializes in PPC & Social Advertising, Conversion Rate Optimization and Web Design. We are a team of driven professionals consisting of Paid Media Specialists, Conversion Designers, Content Creators, Web Developers, Account Specialists and CRO Specialists.
What You'll Be Doing

• Identifying problems and opportunities to drive conversion rate across a number of digital properties including general websites, landing pages, and eCommerce websites
• Conducting user research and analysis on a recurring basis to optimize the digital customer experience of our clients
• Running experiments on test hypotheses through various AB testing tools
• Working within the context of paid media in order to craft experiences that compliment our digital advertising campaigns and increase ROI
• Communicating ideas, hypotheses, and experimentation results with stakeholders, both internally and at the client level

What You’ll Need To Succeed

• Experience leveraging web analytics tools (Google Analytics, Adobe Analytics, Hotjar) to evaluate the performance of a digital property
• Familiarity with user research (qualitative and quantitative) methods that uncover issues with the user experience in the context of the web
• Visual design and copywriting skills, including the ability to turn learnings into high-converting copy & mockups
• Experience conducting AB tests and post-experiment analysis (experience with Google Optimize, Unbounce, Optimizely, or VWO is a bonus)
• 1-3 Years of experience in a similar role
• Nice-to-have skills include front-end development (HTML/CSS), extensive graphic or visual design experience, or experience working on PPC/digital campaigns

What Webistry Offers

• High level of attention to work-life balance including fully remote work (optional office in Montreal) and flexible working hours
• A young & dynamic team, with opportunities to grow and make an impact in an exciting and ever-changing industry
• Travel opportunities (if desired)
• Group insurance and extended benefits including a health & wellness allowance
• Support for learning, career growth, and personal development

Please include a link to your portfolio as part of your application.

We’re looking for an experienced freelance conversion copywriter who can help us turn hundreds of thousands of visitors to scribbr.com into happy customers, using appealing and persuasive copy for our landing pages, ads, and checkout flows.

Part-time | Contract | Remote

About Scribbr

Founded in 2012 by two ambitious students in Tilburg (the Netherlands), Scribbr started as a Proofreading & Editing company with only one editor. Today, our team of more than 800 editors, citation and layout experts worldwide provides proofreading and editing in 10 different languages to help students achieve their academic goals.

Combining years of experience in academic writing with technical know-how, we have successfully expanded our service portfolio by electronic tools like the Plagiarism Checker, Citation Generator, Citation Checker and a public Knowledge Base, which is used by millions of students and educators every year.

We’re proud to be a trusted brand in EdTech and continue to strive to make students 100% happy.

About the job

We’re in the process of conducting extensive market and customer research to nail down our customer personas and our unique value proposition for the US market.

We need your help turning our findings into compelling landing pages that motivate visitors to buy our Proofreading & Editing and Plagiarism Checker services. This involves:

• Using proven persuasion techniques to convert visitors into customers
• Working together with the marketing team to understand and appeal to the target audience and their pains, gains, and needs
• Writing scroll-stopping copy for our internal (Knowledge Base and Citation Generator) and external (Google Ads) advertisements
• Optimizing copy in the checkout process to maximize conversions

If our collaboration works out well, there will be opportunities to expand your hours and responsibilities and play a key role in all copywriting projects.

About you

• 5+ years of experience in digital copywriting
• Of which 2+ years of working on conversion optimization
• Available around 16 hours per week
• Native-level English proficiency
• Holder of a bachelor’s degree from a US university
• Basic understanding of search engine optimization
• Familiar with persuasion techniques like Cialdini’s principles of influence
• Comfortable working independently in a fast-paced environment
• Experience in EdTech or academia is a plus

Don’t tick all the boxes but think you’d be a great match for this job? Please do apply!

What do we offer?

🏢 Flexibility to work from our Amsterdam office or remotely (as long as you can work at least a few hours a day that line up with our office hours in Central European Time)

💻 Potential for a long-term freelance collaboration

🚀 A fast, ambitious, and informal team atmosphere

🥂 Weekly team drinks and monthly team parties

🛥️ Rides on our Scribbr boat

And more ...

Do you want to join our team as our new conversion copywriter?

Then we'd love to hear about you!

Paid Search Manager

Bitcoin Depot (bitcoindepot.com) is the world’s leading cryptocurrency ATM network.  Based in Atlanta, GA, our business, and our teams are rapidly expanding, and we are looking for a Paid Search Manager (PSM) to join our dynamic Marketing team and help us Bring Crypto to the Masses™.

The PSM will report to the Sr. Performance Marketing Manager and lead our paid search functions for customer acquisitions and retention pipeline. The PSM’s main function is planning, execution, and reporting of the company’s Google ads campaigns.  This marketing will serve as the company’s subject matter expert for all things paid search and contribute to our growth, as this opportunity influences cross-functional leaders within Bitcoin Depot and is also responsible for contributing to the team’s customer acquisitions and retention efforts.

If you consider yourself a seasoned performance marketer and have an incredible work ethic, perhaps this rare opportunity is for you.  But I warn you, we’re looking for all-stars, not the average.

This position may work in our Atlanta office or remotely.

The successful candidate MUST have...

• Bachelor’s degree in marketing, advertising, communications, PR, or a related field
• 5 - 8 years of related experience in a fast pace working environment (i.e. agencies)
• Deep experience with Google paid search, PPC, and data analysis functions
• Strong work ethic (a “That’s not my job.” attitude will not work at Bitcoin Depot.)
• Experience with marketing automation providers
• Google Ads certification
• Excellent attention to detail

And it would be a big plus if you had any of these…

• MBA level education
• Cryptocurrency experience
• Bing Ads experience
• Experience with Microsoft Office, Google Suite, Slack, Google My Business
• Experience managing vendor/partner relationships

Position responsibilities:

• Own, plan, and execute PPC advertising campaigns on Google to build customer acquisitions and retention pipeline that meet or exceed company targets
• Optimize PPC those campaigns frequently to improve ROI
• Work with Marketing leadership to create a customized paid search dashboard inclusive of campaign targets, actual results, and Bitcoin Depot transaction data
• Serve as the paid search SME for all functions of the company
• Work with cross-functional Marketing personnel to A) understand our customer segments, B) understand our retail partner segments, C) understand our brand and style guides, and D) understand the company’s financial targets
• Utilize bid management tools (DoubleClick Search, Kenshoo, Marin, etc. Marin & Searchlight) as well as 3rd Party Tracking Tools (DoubleClick, Floodlight, Sizmek, etc.)
• Utilize analytical tools (Google Analytics, Web trends, Omniture), search engine desktop tools (Google Ad Editor, Bing Ads Editor).
• Report on department KPIs that meet or exceed the benchmarks identified by yourself and marketing leadership
• Understand and deploy A/B testing for paid search campaigns as necessary
• Works closely with the Marketing team to understand the customer and channel information and how it affects the performance marketing team
• Develops and maintains strong, collaborative relationships across the organization, lodges, vendors, and industry professionals.
• Identifies trends, patterns and correlations to develop actions with key stakeholders that will improve paid search performance to meet goals.
• Utilization of data to drive your marketing decisions
• Assist in the development of internal processes that improves Marketing output
• Other duties as assigned

Benefits:

• 401K Matching
• Generous PTO
• Health benefits offered with a company contribution towards premiums
• Wellness benefits
• Revenue Sharing Plan
• Casual dress environment when in office
• Monthly company celebrations
• Advancement opportunities based on results
• Weekly catered lunches
• Premium coffee and tea provided by Buckhead Beans

Bitcoin Depot is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, alienage or national origin, ancestry, citizenship status, age, disability or handicap, sex, marital status, veteran status, sexual orientation, genetic information, arrest record, or any other characteristic protected by applicable federal, state or local laws. Our management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities, and general treatment during employment.

The growth team spends their days finding ways to drive high intent visitors to Properly. But the real impact happens when the team is able to identify the right combination of ad + conversion event that drives visitors to complete the funnel and take the desired action.

That is where you come in! As the Conversion Optimization Manager, reporting to the Head of Growth, you will be responsible for measuring, understanding, and improving the flow of users coming from Properly marketing channels and going through the top of the funnel, onsite experience. This is a highly analytical and collaborative role requiring you to work closely with all areas of the company with a particular focus on design, technology and performance marketing.

About Properly:

At Properly, we are on a mission to make real estate customer-centric. We envision a future in which real estate transactions involve dramatically less friction and surprising simplicity and where Properly is the first choice of all Canadians throughout the entire experience of buying, selling and owning a home. Check out our CEO’s note (https://bit.ly/Properlynorms) on the culture we are trying to craft at Properly. Properly is headquartered in Toronto. We have a foundation of experienced operators on our team (Uber, Wealthsimple, Bench, Tophat, Wave, Shopify, Ritual, Blackberry, Bain).

We have raised $160 million in funding from investors like Bain Capital Ventures, Intact Ventures, FJ Labs, Prudence, Golden Ventures, AlleyCorp (Kevin Ryan), Silicon Valley Bank and many prominent angel investors including Mike Katchen (co-founder and CEO of Wealthsimple), Spencer Rascoff (co-founder and former CEO of Zillow), and Eric Wu (co-founder and CEO of Opendoor).

We are a company that values and celebrates diverse experiences and perspectives because they make our team more successful.

What you will do: 

• Analyze funnels by traffic sources. Conduct root cause analysis to explain performance and develop hypotheses to improve KPIs
• Design and run A/B tests to continuously improve the digital experience and increase conversion. You’ll use tools like Google Optimize and Unbounce
• Identify opportunities to improve conversion to lead across channels and platforms, and prioritize according to projected impact and complexity to implement
• Partner with design and product teams to run experiments aimed at improving conversion to lead from the product
• Own a prioritized experimentation backlog and write user stories for tasks that require development and or design resources
• Understand best practices for top of funnel experiences and how landing pages for SEO may differ from that of a paid ad
• Gain stakeholder alignment and communicate often with extreme attention-to-detail
• Create a culture of experimentation by setting up rituals and documentation that fosters learning across the organization

What we are looking for: 

• Data driven: You have a knack for identifying the most important growth metrics to track and target against, mapping out and analyzing funnels, sizing opportunities and thinking through segmentation. Along with intermediate to advanced skills with SQL
• Experimental Mindset: You would rather validate a hypothesis through a quick test than conduct extensive research. You take a scientific method and apply that to business KPIs
• User Centric & Marketing DNA: You balance analytics with a deep understanding of user needs and the importance of messaging and positioning to strengthen performance
• Results Oriented: You are motivated by improving business performance and have a relentless drive to improve key metrics
• Flawless execution: You have a natural ability to make things happen. You manage project ambiguity, complexity and interdependencies in an organized and structured way
• Background & experience: (Preferred) Background in analytics and/or marketing, experience with designing, running and analyzing A/B tests

At Properly, you'll have: 

• Competitive cash and equity compensation
• Unlimited vacation days and a flexible work day; we care about outcomes over schedule
• Team events and social activities
• Top of market maternal and paternal leave
• Attractive healthcare benefits for you and your family starting day one
• Personal development budget; we support our team members' growth
• WFH stipend; in addition to the essentials including monitor, laptop, accessories
• Employee discount on Properly’s services

About Workato
Workato is the only integration and automation platform that is as simple as it is powerful — and because it’s built to power the largest enterprises, it is quite powerful.

Simultaneously, it’s a low-code/no-code platform. This empowers any user (dev/non-dev) to painlessly automate workflows across any apps and databases.

We’re proud to be named a leader by both Forrester and Gartner and trusted by 7,000+ of the world's top brands such as Box, Grab, Slack, and more. But what is most exciting is that this is only the beginning.
Why join us?
Ultimately, Workato believes in fostering a flexible, trust-oriented culture that empowers everyone to take full ownership of their roles. We are driven by innovation and looking for team players who want to actively build our company.

But, we also believe in balancing productivity with self-care. That’s why we offer all of our employees a vibrant and dynamic work environment along with a multitude of benefits they can enjoy inside and outside of their work lives.

If this sounds right up your alley, please submit an application. We look forward to getting to know you!

Also, feel free to check out why:

• Business Insider named us an “enterprise startup to bet your career on”
• Forbes’ Cloud 100 recognized us as one of the top 100 private cloud companies in the world
• Deloitte Tech Fast 500 ranked us as the 17th fastest growing tech company in the Bay Area, and 96th in North America
• Quartz ranked us the #1 best company for remote workers

All full-time regular employees will be eligible for the following benefits:

• Workato Stock Options at one of Silicon Valley’s fastest growing startups
• Health benefits: Medical, dental, vision for yourself and covered dependents/domestic partners
• Pre-tax benefits: Medical and dependent care flexible spending accounts, health savings account, 401k, and commuter benefits
• Company-paid life insurance and short/long-term disability insurance
• Paid maternity/parental leave benefits for new parents
• Enhanced employee assistance program for mental wellness

Responsibilities
We are looking for an exceptional Web Optimization Manager to join our growing team. In this role, you will support and accelerate our landing page growth and conversion success. The successful candidate will be user-focused, data-informed, and hands-on with ideating and running weekly A/B tests, identifying opportunities for optimization, and collaborating with digital marketing colleagues to bring heavy-hitting and scalable conversion rate optimization strategies to life for our advertising channels. You will also be responsible to:

• Ideate and execute weekly conversion rate optimization tests on landing pages for our digital advertising campaigns
• Analyze, define and measure ROI for CRO strategies across paid landing pages
• Collaborate with paid search and demand generation colleagues on optimizing and aligning landing page strategy to advertising goals
• Manage CRO experiments through testing platforms (Google Optimize, Optimizely, VWO, Intellimize, etc.)
• Conduct in-depth web analysis via CRM, automation, web analytics and UX insight platforms to drive further ideation and measure impact
• Develop wireframes and work with web product management and brand designers to bring quality prototypes to life

Requirements

Qualifications / Experience / Technical Skills

• 3+ years in conversion rate optimization execution
• Proven experience in how to run A/B tests in a high growth KPI’d environment
• Expert-level hands-on experience with A/B testing tools like Google Optimize, Optimizely, VWO, Intellimize, etc.
• Fluent in running web analysis via Google Analytics
• History of establishing measurement when running successful campaigns re: tag management, conversion measurement, KPI setting
• Familiar and comfortable with wireframing new design concepts in industry-standard tools like Sketch, Photoshop, XD, InVision, Figma, etc.
• Effective collaborator across multiple teams and stakeholders within marketing

Do you have experience leading accounts at a digital marketing agency?

Do you LOVE...

• helping build brands and drive growth
• interacting with clients
• developing demand gen and ABM strategies
• working with a super talented multi-functional agency team
• leading digital marketing projects
• HubSpot, SEM Rush and top mar-tech platforms

Does the idea of leading your own accounts sound exciting?

If so, we should talk!

About the role...

We're looking for an experienced digital marketer who is ready to take on the challenge to help us scale our client services department - taking on key accounts, directing strategy, project management, and client engagement.

In order to succeed in this role, you must possess a deep understanding of inbound marketing (HubSpot!), demand generation, and account based marketing - preferably with several years of experience leading multi-disciplinary teams in an agency setting.

A little about us...

We're a 16 person full service digital agency based out of the San Francisco North Bay. We have a team of awesome designers, brand storytellers, developers, and digital marketers.

We went full remote around a year ago and plan to keep it that way. We have a great culture and team.

From a business standpoint, we have doubled our agency year over year and plan to double it again, and then double it again - so we're looking for leaders who can help us get there.

About our client services department...

Our client services department is a significant part of our business and is growing rapidly. We work primarily in B2B (75% B2B, 25% B2C) across multiple industries, with our major growth in technology / SaaS, education, and healthcare.

We operate in a scrum based environment and recently made the switch from Jira to ClickUp (which has been amazing).

We also have a web development department that leads companies through brand storytelling, identity design, web design, development, and managed hosting.

Help Us Get To Know You!  If this challenge sounds exciting and think you'd be a fit, please find Andrew Erickson at Alaniz Marketing on LinkedIn and shoot me a connect request with a message.

https://www.linkedin.com/in/andrewberickson/

Only 1 - 2 % percent of candidates make the effort - so it definitely helps you stand out in the crowd.

Thanks, we look forward to speaking with you!

Description

The Product Marketing Manager will own the positioning and messaging for Salto, translating product functionality and technical details into user benefit and value. As a Product Marketing Manager, you will be working closely with internal stakeholders such as Sales, Product and CS in order to define and execute Salto's go-to-market strategy.

Responsibilities

• Positioning and messaging
  • Research and understand our buyer personas, our competitors and our market to ensure our product creates unique value for them
  • Act as a partner and strategic advisor to the Product team
  • Create and refine Salto's narrative, positioning and messaging in the market
  • Implement our messaging across all marketing, sales and product collaterals
• GTM strategy and execution
  • Develop go-to-market strategy for key product and feature releases, including messaging frameworks, packaging, content and sales enablement
  • Produce GTM deliverables - emails, release notes, videos, website content
  • Collaborate with stakeholders from relevant teams to plan and execute the strategy
• Sales enablement program
  • Create sales enablement collateral for the website, client meetings and conferences including sales decks, one pagers, case studies and talking points
• Competitive analysis
  • Map competing solutions and offers and articulate Salto's differentiation and competitive advantages
  • Conduct ongoing competitive analysis along with market and customer research
  • Provide competitive insights to the Product and the Sales teams

Requirements:

• Experience in translating complex information into distilled themes that are easily communicated/understood
• Experience in conducting market research, competitive analysis and in delivering actionable insights
• Experience in creating collateral, videos, emails, etc.
• Experience in working with internal interfaces: Marketing, Product, CS and Sales
• Strong analytical skills, data-driven thinking, methodical thinking and attention to detail
• Ability to work under pressure in a fast-paced environment and proven history of out-of-the-box problem solving and optimization
• Experience in a B2B tech company
• Native-level English

CRO Manager (f/m/x)

ABOUT THE ROLE
We are looking for a Conversion Rate Optimization Manager. You'll be working within the Monetization & Product team. At the center of our efforts is Conversion Rate Optimization, where we use data and statistics to help us learn about our users and improve the user experience and conversion rates. You’ll identify, define, and prioritize features to help grow Asana Rebel’s global presence. You’ll develop and test hypotheses to grow the number of new users who visit and subscribe to Asana Rebel, as well as retain existing users.

We're looking for someone who is methodical, loves solving problems, is constantly asking questions, and enjoys technical challenges. As a Conversion Rate Optimization Manager, your insights will have a significant impact the company ​success.

WHAT YOU WILL DO:

• Find opportunities: analyze and interpret data to build testable hypotheses for our marketing funnel but as well the product
• Plan experiments: determine the metrics, sample size, and duration for each experiment
• Coordinate and collaborate: work alongside colleagues in Engineering, Data, User Acquisition
• Capture the right data: ensure that data is accessible and reliable
• Share what you do: discuss, present, describe data to make your findings useful, accessible, and essential to the business

WHAT YOU WILL NEED:

• Valuable operational experience working in CRO, growth, product, or analytics roles
• You are good with numbers and statistics: Sample sizes, statistical significance, acquisition KPIs, marketing funnels etc
• Technical understanding that helps you to collaborate easily with engineers
• You combine the curiosity to ask the right questions with creativity to come up with new ways of doing things
• Experience sketching and wireframing to convey design ideas
• Solid knowledge of implementation and maintenance of web & mobile tracking is a plus
• Self starter attitude: Entrepreneurial drive paired with common sense and solid business understanding
• Strong English communication skills

WHAT WE OFFER:

• Great colleagues: A strong, lean and performance-driven team of A-Players
• Combine the benfits of a remote first company (+/- 3 hours CET time zone) with the option to work from our spacious office in the heart of Berlin
• Monthly team events and quarterly offsites to build relationships with team members no matter which hybrid/remote working mode you choose
• Individual financial support for your home office setup, personal development (e.g.workshops, books, conferences)

WE WANT TO KNOW MORE ABOUT YOU AND YOUR SKILLS

• Send us your CV and a short cover letter. Don’t stress yourself on crafting the perfect 2-page cover letter. Send us a couple of paragraphs, briefly covering yourself, your past experience and your fit for the role.

ABOUT US
Asana Rebel combines the best of yoga with high intensity training – in the process creating a whole new industry and revolutionizing how yoga is practiced. Our unique concept of Yoga Inspired Fitness is just the start. We think big. We think rebellious. We take pride in what we do. And we strongly believe we can achieve it all. Ours is an environment where nothing is impossible. Everyday our talented and dedicated team makes things happen, bringing in new ideas and pushing ourselves to think outside of the box. Asana Rebel creates a culture where we can learn, fail, grow and develop together whilst doing what we love.

We are an international and dedicated team, based in the heart of Berlin. Our app has been featured multiple times by Apple and Google and is rated as one of the top health & fitness apps. For our journey ahead, we are looking to further build up our team of bright minds and impressive personalities.

A great vision needs great people.

GrowthMentor is looking for a numbers-driven Email Acquisition Specialist to help execute direct response, lead generating sponsored email initiatives across the web. The goal is simple: drive revenue by finding audiences that fit our key user profiles and serve the right creative through paid media buys in other brands’ emails. The right candidate is obsessed with prospecting new opportunities, testing creative, and meeting aggressive revenue targets.

An ideal candidate has experience in direct response marketing, is highly analytical, and committed to making data-driven decisions. You'll bring experience in executing paid media campaigns from start to finish, and have optimized them, too.

We are looking for a brilliant, curious and data-driven Marketing Manager with a media-buying background to join our swiftly-growing music and film marketing company,

The company is based in the UK, running campaigns globally.
The role will be remote (UK or European timezones preferred).

We are looking for candidates with a proven record of running high-spend, high ROAS campaigns.

For full details and application form please see https://poseidon.breezy.hr/

Marketing Data Analyst

Bitcoin Depot (bitcoindepot.com) is the world’s leading and fastest growing cryptocurrency ATM network.  Based in Atlanta, GA, our business, and our teams are rapidly expanding, and we are looking for a Marketing Data Analyst to join our dynamic Marketing team and help us Bring Crypto to the Masses™.

The Marketing Data Analyst will report to the Sr. Performance Marketing Manager and lead data analyst work to analyze, understand, and report on our paid search, outbound email, SMS, and paid social media activities. This person will also work closely with other teammates to help create the above-mentioned campaigns to increase customer acquisition and retention efforts.  This is a business-critical position that will report on ROI measures. Part strategy and part execution, this opportunity influences cross-functional leaders within the Bitcoin Depot.

If you consider yourself a seasoned Marketing Data Analyst and have an incredible work ethic, perhaps this rare opportunity is for you.  But I warn you, we’re looking for all-stars, not the average.

This position will work in our Atlanta office.  Working from home may also be a consideration for the right candidate.

The successful candidate MUST have...

• Bachelor’s degree in mathematics, statistics, economics, or a related field
• 5 -8 years of analyzing large datasets, preferably within marketing or fintech
• Experience working with and optimizing consumer conversion funnels
• Experience with data visualization tools (i.e. Tableau)
• Current with insights and analytics trends
• Experience with analytic tools
• Strong communication skills - you can clearly present your findings to non-technical people
• Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy
• Strong work ethic (a “That’s not my job.” attitude will not work at Bitcoin Depot.)
• Excellent attention to detail

And it would be a big plus if you had any of these…

• MBA level education
• Cryptocurrency experience
• Experience with Microsoft Office, Adobe Creative Suite, Google Suite, Slack, Salesforce, and Google Analytics
• Experience managing agency/partner relationships
• Excellent writing and presentation skills

Position responsibilities:

• Analyze and report on the performance of our paid search, email, SMS, and paid social media campaigns
• Support the continuous improvement of our marketing efforts by designing, tracking, and analyzing the impact of A/B and multivariate tests
• Leverage data sets and reporting from Analytics to derive insights to lead to better business decisions across the marketing team and drive revenue
• Build dashboards that clearly convey the performance of our user acquisition programs and impact on overall company KPIs
• Collaborate with Analytics on new projects, interpreting data sets developed by the Analytics team and act as point person for Marketing
• Perform deep dive analysis to understand drivers of marketing performance and generate insights for future campaigns, answer the question of why a campaign is or is not working
• Proactively identify trends, opportunities, patterns, anomalies, spikes and other occurrences in data sets that will help increase sales and profitability from existing products and campaigns and potentially lead to ideas for new revenue streams
• Collaborate with other Marketing team members to understand customer and retail partner lifecycles
• Report on department KPIs that meet or exceed the benchmarks identified by yourself and marketing leadership
• Develops and maintains strong, collaborative relationships across the organization, vendors, and industry professionals.
• Utilizes market and customer segmentation to ensure effectiveness of email and SMS channels
• Identifies trends, patterns and correlations to develop actions with key stakeholders that will improve communication performance to meet goals.
• Assist in the development of internal processes that improves Marketing output
• Other duties as assigned

Benefits:

• 401K Matching
• Generous PTO
• Health benefits offered with a company contribution towards premiums
• Wellness benefits
• Revenue Sharing Plan
• Casual dress environment when in office
• Monthly company celebrations
• Advancement opportunities based on results
• Weekly catered lunches
• Premium coffee and tea provided by Buckhead Beans

Bitcoin Depot is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, alienage or national origin, ancestry, citizenship status, age, disability or handicap, sex, marital status, veteran status, sexual orientation, genetic information, arrest record, or any other characteristic protected by applicable federal, state or local laws. Our management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities, and general treatment during employment.

Company: GovOS

Job Title: Digital Marketing Specialist 

Department: Marketing 

Reports To: Marketing Director 

FLSA Status: Exempt 

Prepared Date: September 2021 

Summary 

GovOS works with local governments across the country to provide them with the tools they need to improve the lives of the citizens they serve. Our mission is to help those agencies along their digital transformation journey. We are a fast-growing software company that is moving quickly to facilitate a market experiencing explosive transformation in response to unprecedented times. In many ways, we act like a startup with enterprise-level resources backing our actions. 

The mission of the GovOS marketing team is to facilitate best practices in local government, educate public leaders on the newest technologies available, and provide a clear path from implementation to community improvement. We’re looking for a Digital Marketing Specialist that can help us build a foundation of metrics and reporting that will inform and accelerate our go-to-market strategies. This person should be energetic, empathetic, and driven to grow their skillset. The right person for this job will have the opportunity to affect change within the marketing team and, ultimately, throughout the entire organization. 

We’re a remote hybrid team that enjoys spending time together both online and in-person, and we value pushing each other to be our best professionally and personally. Our goal is to incorporate the GovOS values in everything we do: Own it; Purpose Driven; No Day Wasted; Customer Centric; and Win as a Team. 

If you’re based in Austin, TX and you think the team described above sounds like one you want to join, then we want to hear from you! 

Essential Duties and Responsibilities  

• Support marketing initiatives through reporting and metrics in platforms such as Salesforce and Hubspot 
• Measure and analyze marketing and advertising campaign performance 
• Use data to optimize marketing and advertising campaigns 
• Maintain and update marketing platforms to ensure clean data 
• Research digital advertising and marketing automation trends and provide updates to the team 
• Suggest new and creative growth strategies for digital marketing 
• Plan, execute, and measure experiments and conversion tests 
• Develop systems for interdepartmental collaboration 
• Provide regular reports to marketing team leadership 
• Collaborate with internal teams to create landing pages and optimize user experience 
• Collaborate with Sales Operations to acquire, organize, segment, and effectively use lead/account information in marketing campaigns 

Requirements 

• Position based in Austin, TX.  Local candidates preferred with partial remote work options. 
• Ideal candidates should possess 2+ years of experience in a marketing role or show high aptitude and energy with applicable business and marketing education. 
• Bachelor's Degree in Business/Marketing highly preferred but will accept additional experience in lieu of formal education 
• Proficiency in Microsoft Office (Word, Excel, PowerPoint) and SharePoint as a user 
• Functional knowledge of digital marketing automation platforms such as Hubspot 
• Familiarity and reporting experience in Salesforce preferred 
• Ability to handle multiple assignments and prioritize work appropriately 
• Strong verbal and written communications skills 
• Ability to take projects from an initial description to completion with high independence 
• Ability to balance multiple projects under tight timelines while maintaining prioritization 
• Strategically minded, with strong problem-solving skills and close attention to detail 
• Familiarity with remote-work collaboration tools including Slack and Zoom

Ideal Candidate  

The ideal candidate for this position is positive, professional, smart, energetic, likes and understands technology, and is seeking an exciting marketing career with a progressive, fast-growing company. The Demand Gen Ops position provides the right person the ability to contribute to the creation of a high-performing, market-leading organization with their energy and organizational skills.   

Benefits 

• Low-cost insurance (medical, dental, vision, life & disability) 
• Flexible spending and health savings accounts 
• Unlimited PTO 
• Life and AD&D insurance 
• 100% Employer paid short-term and long-term disability 
• Retirement plan with company match 
• Maternity and paternity paid time off 
• Teammate referral plan 
• Business casual environment 

Metric Theory is expanding our Conversion Rate Optimization capabilities by building a team under a full-time Director of CRO. In this role, you will help to build our CRO offering from the ground up. You will be working within an established performance marketing agency that delivers top notch performance across digital media channels.  Working with our Accounts Services team, you’ll help to offer the missing piece for our clients; landing pages that drive results.

This is a newer service offering for Metric Theory so you will have the opportunity to build a team that will grow. We are looking for someone with a sharp eye, even sharper skills, and the drive to deliver top-notch CRO services for our clients.

Responsibilities:

• Develop overall landing page best practices for the agency, geared at driving improved conversion rates for eComm and lead gen clients
• Assist in closing cross-sells and directly managing several clients to establish value propositions and best practices
• Develop, scope and implement testing methodology and UI/UX initiatives that improve conversion rates for our clients
• Optimize lead-generation forms, calls-to-action (CTAs), marketing messaging, widgets and other primary landing page elements to maximize performance
• Work with clients to understand their brand, creative styles, and CRO needs
• Be a thought leader and internal source of CRO knowledge within the agency
• Perform audits on landing pages both as an added value to current clients and as part of our pitch team
• Hire and build a team of landing page optimization experts to scale the offering

Qualifications:

• 5+ years experience with UI/UX and CRO
• Proven track record of improving conversion rate performance via LPO platforms
• Portfolio is required
• Experience using cookies, pixels and click paths to assess consumer interaction
• Experience with wire framing
• Experience in design software such as Sketch, Figma, Illustrator, Photoshop, Adobe XD
• Proficiency in testing tools such as Optimizely, VWO, Google Optimize, Unbounce, and Instapage
• 4 year college degree (preferably in design) or equivalent work experience

Not a Must, But a Plus:

• Experience leading a design team
• Presentation decks (Powerpoint, etc.)
• B2C and B2B experience
• Previous agency experience

Additional Skills:

• Attention to detail
• Creative and can adapt to changing circumstances
• Can prioritize and work within specific timeframes
• Solid project management and ability to stay organized
• Open to feedback
• Strong time management skills to be effective and efficient

Bondora is a leading European fintech, and we're looking for a driven Digi-Conversion Rate Optimization Manager to join our growing marketing team to empower millions of people to achieve their financial goals and live life on their own terms.

Our next milestone is to reach 1M happy customers and 100M net fee revenue by the end of 2023. You can be part of the growth journey by managing the Bondora landing pages and websites optimization and A/B testing to maximize the conversion rates.

You will be responsible for:

• Developing, executing & A/B testing hypothesis-driven experiments on Bondora landing pages to have a significant impact on conversion;
• Come up with ideas to improve analytics and optimize processes to test hypotheses faster and more profitably;
• Owning and organizing end-to-end delivery, you’ll be working closely with the marketing team, product owners, copywriters, designers and developers, to ensure the delivery of campaign landing pages and websites are on track and on time;
• Monitor and improve CRO reporting;
• Research the market and implement best practices in growth processes;
• Supporting marketing team with landing pages creation.

You will get:

• An opportunity to experience the excitement and challenges of a fast-growing fintech company;
• To work in a team of motivated, supportive and determined people;
• The chance to skyrocket your potential in a continually evolving environment;
• Market-leading pay – We keep our headcount low and only hire the best.

We're looking for:

• A team player with a can-do attitude;
• A proactive and independent colleague with great decision-making skills;
• Proven track record in digital optimization, digital marketing, or customer research/insights/psychology;
• Excellent written and verbal communication skills in English;
• High level of attention to details;
• An understanding of Google Analytics, AB testing and research methods;
• Basic knowledge of HTML.

Sounds like you? Then read on:

The next steps:

1. Send us your CV to [email protected]
2. After reviewing your application, you will have a call with Chief of Marketing Officer.
3. After the call, you can do the home assignment to test your skills and complete an online personality and problem-solving survey to see if you're the right fit for the role.
4. Then you’ll meet the team at Bondora HQ.
5. Then the final decision is made.

A little bit about us:

Proudly Nova Scotian, fiercely world-class. We’re a global marketing service provider and we specialize in affiliate marketing & publishing. We’re a cohesive team of more than 160 skilled marketing & technology experts whose passions and expertise have made us a worldwide industry leader.

We’re on a hyper-growth track to global success, while still maintaining the atmosphere of a small company. Challenge yourself wherever you are in your career and join us at the crossroads of innovation and results! If you’re looking for accelerated opportunities where you can feel empowered to grow, learn, and contribute, join us today.

Is this role right for you:

The Conversion Analyst is a key member of the Conversion team in the Marketing department and reports to the Conversion Manager. Working closely with Marketing, Sales, Product, Design, and Development stakeholders, success in this role means you use your people skills to coordinate and execute A/B/n and related experimentation methods to continuously accelerate the velocity and amplify the value of our performance optimization experimentation lifecycle (concepting, creation, documentation, analysis, reporting, and iteration) across multiple lines of business and their respective web properties. If you are a thinker, a doer, a creative and a problem solver this may be the dynamic challenge you’ve been waiting for.

What we want you to own in this role:

• Facilitate and execute A/B/n, Redirect, Multivariate, and Personalization/Segmented targeting experimentation across multiple client web properties to increase user satisfaction and business performance;
• Assist the Conversion and Product teams during new builds and re-builds to ensure conversion is at the heart of the project;
• Monitor and report on cross-channel, multi-touchpoint metrics to measure and improve the success (conversion) rates for the first purchase journey across multiple client websites;
• Assist Business Intelligence and Marketing’s reporting on business-impact metrics for experiments and comprehensive stakeholder engagement in order to produce experiment documentation and reporting details such as:

1. Assumption documentation, testing and revision;
2. Hypothesis formation;
3. Alignment and roll-ups of Test Objectives/Purpose to                                    Business Goal and Product Roadmaps;
4. Test results and recommendation reports & presentations;
5. Multichannel and multi-touchpoint first-purchase-journey                          metrics from search, to on-site, through to conversion                                 reports;
6. Web analytics –insights on traffic variances, interactions & goal completions, audience segments & cohort definitions
7. Conversion funnel health/status monitoring and reporting.

• Support the Conversion Team’s role in advising and shaping best practice user experiences as a means to optimize cross-functional campaigns, drawing from your basic knowledge of:

1. UI and interaction design principles;
2. Usability and accessibility best practices/standards;
3. Information Architecture concepting, planning and                                        execution;
4. User journeys and touchpoint mapping;
5. User Goal to Business Objective Planning & Alignment;
6. Familiarity with Business Analysis and Project                                                Management practices;
7. Audience targeting and alignment strategies & tactics;
8. SEO and writing-for-the-web.

• Support the Conversion Team to generate actionable, evidence-based insights and ideas for creative, content, and technical teams;
• Interpret strategy and develop tactics for strategy execution;
• Test and enhance the execution of strategy and tactics via experimentation in real time;
• Assist with the analysis of sales reports and gathering key insights for optimizing advertiser placements and performance;
• Contribute to the development, execution and alignment of the annual conversion roadmap for various web properties;
• Assist in creating and improving processes and methods for socializing, cross-pollinating and scaling the deployment of best practice learnings across different stakeholder groups, departments, and lines of business.

A little bit about you and your qualifications:

• Bachelor’s in Computer Science or relevant education, or equivalent experience;
• 1+ year working in conversion optimization, digital marketing, UX or other comparable experience, preferably in a B2C context;
• Experience using Excel to analyze, gather, combine, scrub, pivot, analyze and socialize complex data using insights and visual representations;
• Familiarity with Unbounce, Optimizely, Hotjar, Crazyegg or other similar landing page and/or A/B/n testing platforms an asset;
• Familiarity with working in Wordpress, Drupal and Django;
• Understanding or willingness to learn basic HTML, CSS, and Javascript;
• Ability to understand and work with the unique needs and perspectives of designers, developers and writers and to “meet people where they’re at”;
• Creative and entrepreneurial thinking and ability to use tools or novel methods to save time and increase efficiency;
• Comfortable with Google suite of tools, especially Google Analytics;
• Experience with or ability to learn Tag Manager, Search Console, Query Report an asset;
• Agency or multi-client / multi-project experience an asset;
• Experience working in affiliate marketing an asset.

What’s in it for you:

• Equipment you need to thrive in your role
• We invest in our employees through various career development programs
• Unlimited sick days, enhanced flexible work hours, and an annual fitness allowance
• 3 weeks annual vacation time, with extra vacation time accrued annually
• Full benefits from day 1 for you and your family– including 100% employer-paid coverage for Health and Dental benefits
• Generous Maternity Leave Top-Up program
• Group RSP with matching employer contributions
• A beautiful waterfront view with an in-office gym, office bar, and whole lot more!

#Teamresulta is devoted to creating a safe work environment that celebrates diversity and fosters inclusion. We encourage candidates of all backgrounds and expressions to apply!

More about us:

Our current obsession? Creating an inclusive workplace community that encourages innovative thinking and supports meaningful growth.

Our superpower? We don’t just hire top talent; we cultivate visionaries with entrepreneurial spirits and a ‘can-do’ attitude. We’re not just do-ers, we’re motivators, collaborators, and high performers who work hard, and play harder.

How do we conduct business? We put our people and culture above everything. We’re collaborators who are dedicated to the success and enrichment of our employees, and understand the importance of disconnecting, and balancing work with our personal lives.

To apply please go to https://careers.resulta.com/jobs/1386478-conversion-analyst

Are you a rockstar product marketer looking for your next big challenge? Well, we have just the job for you…

Sitting at the intersection of Product and our Go-to-Market teams, Product Marketing at Pleo gets to work on some of the most exciting parts of the entire business, from better understanding our customers and researching the market landscape, to delivering epic product launches and producing killer marketing collateral.

Keep on reading if you’re looking for a high-impact role, working with a customer-obsessed and (we like to think) super friendly team.

You’ll thrive in this role if…

• You already have a deep understanding of product marketing best practices and emerging trends.
• You leave no stone unturned when it comes to conducting market, competitor and customer research to gather insights and assess market opportunities.
• You’re experienced in creating value propositions and messaging strategies.
• You’ve led product and feature launches from conception phase to announcement and adoption.
• You know how to provide solid market intel for Product using best-in-class tools.
• You are curious, technologically savvy and not afraid of getting hands-on in the details. You probably dismantled things as a child, to see how they worked. You want to know how things work!
• You know how to design an experiment and measure what matters
• You’re a strong communicator, be it writing copy for marketing collateral or presenting to the rest of the business.

Things you’ll be doing

• Partner with Product, Sales and the wider Marketing team to plan routes to market.
• Become a subject matter expert for your area of the Pleo product.
• Partner with Product to build, ship and grow features that our customers will love.
• Ensure content and campaign strategies are centered around Pleo customers buying needs.
• Be responsible for the creation and launch of product playbooks such as: market requirements, sales enablement plans and launch plans.
• Oversee the process for creating product positioning, value propositions and messaging that resonates with our buying audience.
• Become a conduit between Product and the GTM teams (Sales, Success, Marketing, RevOps) at Pleo, ensuring departments are aligned and working towards the same goals.

t Pleo means you're working on something very exciting: the future of work. Through fintech we've seen a way to impact how people work; we think company spending should be delegated to all employees and teams, that it should be as automated as possible, and that it should drive a culture of responsible spending. Based on some pretty amazing Series C-round investment in 2021 we think we're onto something big.

So, in a nutshell, that's Pleo. Today we are a 380+ team, from over 53 nations, sitting in our Copenhagen HQ, London, Stockholm, Berlin, Madrid, Montreal, or Lisbon offices – and quite a few full-time remotes in 16 other countries! Being HQ'd out of Copenhagen means we're inspired by sensible things like a good work-life balance. If you don't work in the office with us we'll help you get up the best remote setup possible, and will fly you in once a quarter for team camps.

Things to look up about us

Sometimes, we win awards 🤩 🏆
If you want to know how we hire company-wide, there's a post on our blog.
Or have a sneak peek into what happens when get together for Pleo Team Camp on our YouTube 👈🏾
Check out what we think about the realities of working remotely on our blog.
No one says it quite like our customers. Hear what they have to say this week on Trustpilot.
Also, check out Glassdoor if you'd like to hear about us from other people.

PS. we treat all candidates equally: If you are interested please apply through our application system - any correspondence should come from there! Our lovely support isn't able to pass on any calls/ emails our way - and this makes sure that the candidate experience is smooth and fair to everyone 🙂

We’re Hiring a Senior Google Ads Specialist

Come and work with a team of experienced Google Ads and analytics specialists in Tallinn or remotely 🧑🏻‍💻

What Will You Be Doing?

• You’ll create and execute Google Ads strategies for your clients. This includes setting goals, building and managing Google Ads campaigns, data analysis, testing, copywriting, and learning.
• You’ll have regular calls with clients to proactively share your insights and knowledge, define goals, monitor performance, and help grow the clients’ businesses.
• You’ll collaborate with our team members on strategy creation, research, analysis, and optimization efforts.
• You’ll keep yourself constantly up to date with the latest digital marketing tools and methods.

Strategic thinking, complex problem-solving, and excellent English speaking skills are required to succeed in this position. Creative skills are a plus.

Why Holini?

The average annual employee turnover rate in PPC agencies is 30 percent, meaning a substantial portion of employees are unhappy — they’re craving professional development, are underpaid, over-booked, and forced to work on accounts they aren’t passionate about.

When founding Holini, our goal was to break the agency status quo and do something unheard of – make the team members’ happiness our no. 1 priority.

This means constant learning, fair pay, only working with carefully chosen clients, and ensuring no one is over-booked.

At Holini, we encourage our team members’ personal and professional growth, support each other and create a people-first culture where everyone’s opinions matter and things get done together.

Here are 9 reasons to apply:

• Personal development budget
• Flexible hours & no working overtime
• Work with international companies
• Remote job opportunity
• Regular mentoring
• Inspiring workplace
• Flat hierarchy
• Fun team events (online and offline)
• Top-tier salary*

* Yearly salary (total employer cost): base 44,000€ + bonus (on average 25,000€). Gross salary depends on the contract type

Your Background

• You have a proven track record of working on large Google Ads accounts and you have a strong digital marketing background.
• You’re interested in new technologies, fast-growing B2B, SaaS, subscription-based companies.
• You speak English fluently, “pretty good” doesn’t cut it.
• You’re highly organized and detail-oriented – you do your research, plan, prioritize, set goals and stick to them.
• You can be engaging and persuasive during client meetings.
• You’re thorough and have an analytical mind – you think in terms of numbers, not gut feeling.
• You’re a proactive and self-driven person who gets things done on time without being micromanaged.
• You’re a curious person who’s always trying to improve your knowledge by reading industry blogs, listening to podcasts, and attending conferences.
• You take your job seriously but yourself.. not too much – you like to have fun, too.

Join us to establish Holini as the most recommended boutique Google Ads agency that helps businesses grow globally 🙌

As a CRO specialist, you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue, and UX. This is a customer-facing role requiring outstanding Relationship Management.

Responsibilities

• Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.
• Establish a web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel.
• Understand and implement ways to monitor conversion funnel congestions, design, and usability factors of highly converting web pages.
• To understand the WHY behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.
• Define and maintain overall optimization program (site and e-commerce experience, landing pages, forms, and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.
• Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).
• Coordinate with developers, analysts, and researchers to drive projects forward.

Skills

1. Landing Page optimization
2. GA
3. UI/UX

We are looking for interns (from India Only)

Benefits

5 Day working
Flexible work from home policy
‘No Leaves’ Policy: we trust people in getting work done
An employee of the Quarter and Year Awards
Fun - Friday
Company-sponsored team outing and parties
Company-sponsored lunch
No dress code
Great Learning and growth opportunities