Increase sales & retention with customer experience for ecommerce
2h 00min | 8 lessons | 24 downloadable resources
In this course, you will learn how to:
- Identify friction points that hurt conversions and customer retention.
- Optimize product pages, checkout flows, and post-purchase experiences.
- Use customer data and feedback to improve the shopping journey.
- Reduce cart abandonment and increase repeat purchases.
- Build a seamless, high-converting ecommerce experience that drives revenue.

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A frustrating shopping experience will kill sales and customer loyalty
Slow load times, confusing navigation, and complicated checkouts cost ecommerce brands millions in lost revenue. If customers struggle to buy from you, they won’t come back. This course gives you a step-by-step approach to identifying weak spots in your customer journey and optimizing them for higher conversions, stronger retention, and long-term profitability.

Master customer experience for ecommerce to build trust and loyalty while increasing sales
Course Length:
2h 00min. 8 lessons.
Every obstacle in the buying journey is a lost customer. Slow load times, confusing navigation, and clunky checkouts don’t just frustrate shoppers, they destroy revenue. This course gives you a proven playbook for optimizing every step of the ecommerce experience, so visitors don’t just convert once, they keep coming back.
After completing this online course on customer experience for ecommerce, you will be able to assist your team and company with:
- Pinpoint friction points in your ecommerce experience and fix them fast.
- Optimize site navigation, product pages, and checkout flows for conversions.
- Use customer data to refine and improve the shopping journey.
- Reduce cart abandonment and increase customer lifetime value.
- Build a high-converting, retention-focused ecommerce strategy.
This course is for you if you are responsible for:
- Ecommerce marketers looking to improve conversions and retention.
- UX and CRO teams focused on optimizing customer experience.
- Growth teams responsible for increasing revenue and loyalty.
- Business owners who want to scale sales by improving user experience.
- Anyone managing an ecommerce store who wants to drive long-term growth.
Look no further than CXL, this is the best and most recommended course you will find on Customer Experience for Ecommerce.

Subscribe now and get access
Course Curriculum
Customer experience for ecommerce
The fundamentals of customer experience
The perfect shipping experience
Packaging done right
Post purchase communication
Next level customer support
Returns
Building a community

As the owner of the agency Tante-E, he helps big brands like Heineken, Kapten & Son, and Tokio Hotel as well as young and fast-growing DTC startups.
He slipped into the agency business rather unexpectedly, starting with his own online stores and nowadays sharing his knowledge about online stores, customer journey, and their optimization at trade fairs, events, and conferences to help merchants increase their customer lifetime and revenue further.
This online course
comes with a
Certificate
Completing this course earns you an official CXL Customer Experience for Ecommerce Course Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on Linkedin that can be added to your profile.

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Frequently asked questions
Plans
We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes.
Typically annual plans are 40% cheaper per year than paying month-to-month.
Personal or Individual plans are meant for one person where teams have 2 or more people.
A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.
You’ll get:
– Access to 90+ online courses.
– Earn certificates and add them to LinkedIn.
– Thousands of playbooks and resources.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support
Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual).
If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.
Billing
Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.
All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.
One of CXL’s company policies is that we don’t discount. Our focus is on the product – providing the best, highest quality content with our courses.
The listed price on the site shows the best price – you can buy with confidence.
We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.

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