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Become great at optimizing Customer Experience

In this course, we will outline the exact pieces you need to implement an excellent customer experience and show the best-in-class techniques that top-performing and leading brands in ecommerce are using.

  • Know the dos & don’t in fulfillment & shipping and know how to apply them for your online store
  • Be able to apply personalized communication at scale with the right techniques and tools
  • See best-in-class examples of custom, why custom packaging matters, and how it helps you to create an excellent unboxing experience

Course length: 2h 00min

Start 7-day trial for $1

Adrian Piegsa

Founder & Managing Director @ Tante-E

Introduction video

This course is essential for you if…

  • You are starting your DTC brand, running your B2C online store, or are the e-commerce manager of an online store.
  • You want to work on the areas after the order is placed, which will help you increase the repeat purchase rate, retention rate, and overall customer lifetime value
  • You want to bring the shop to the next level by creating a customer experience that makes people remember you and other merchants envy you

After taking this course you will…

  • Know the dos & dont’s in fulfillment & shipping and know how to apply them for your online store in order to win your customers’ hearts, generate positive feedback, and return customers.
  • Be able to apply personalized communication at scale with the right techniques and tools to build up the relationship and create wow moments that make customers remember you.
  • See best-in-class examples of custom packaging in order to know what is possible, why custom packaging matters, and how it helps you to create an excellent unboxing experience and word of mouth while decreasing the costs of damaged goods at the same time.
  • Learn easy techniques and processes that help you run excellent customer support.
  • You will know how to automate and standardize processes in order to deliver faster the answers your customers need while freeing up your customer support agents’ time to take care of the customer requests that really matter.

Chris Out

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CXL has lead to more professional growth than any other year of my life. The best educational investment I have ever made.

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CXL gave me a big lift in my career.

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Our Growth Marketing agency has completed 1298 lessons and 138 courses at the Institute so far. CXL helps us in a number of ways:
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2. Is a good tool in keeping our staff (they’re growing and we aid in that).
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This course is packed with gold! Momoko is an awesome teacher – I took the course late so only got access to recordings, and even with that, I am able to use every bit of it in my deliverable.

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I’ll be honest, I didn’t entirely understand what the CXL was at first. Then, I realized it was a gold mine. The Institute is jam-packed with courses, certificate programs, and recordings of past events/courses. The CXL was my guide book for many many months and because of that, I am leaps and bounds above the rest. Everything the Institute publishes is part of the top 5%. There is no fluff in the Institute; only real, actionable, and result-driven content. If you think you know stuff, give the CXL a try. You’ll be shocked at how much you have to gain.

Your course curriculum

Customer experience for ecommerce

1
The fundamentals of customer experience


In this course, we will outline the exact pieces you need to implement an excellent customer experience and show the best-in-class techniques that top-performing and leading brands in ecommerce are using.


The deep dive into all you need to know about customer experience. What is it? Why is it essential for your business?



2
The perfect shipping experience


In this course, we will outline the exact pieces you need to implement an excellent customer experience and show the best-in-class techniques that top-performing and leading brands in ecommerce are using.




3
Packaging done right


In this course, we will outline the exact pieces you need to implement an excellent customer experience and show the best-in-class techniques that top-performing and leading brands in ecommerce are using.




4
Post purchase communication


In this course, we will outline the exact pieces you need to implement an excellent customer experience and show the best-in-class techniques that top-performing and leading brands in ecommerce are using.




5
Next level customer support


In this course, we will outline the exact pieces you need to implement an excellent customer experience and show the best-in-class techniques that top-performing and leading brands in ecommerce are using.


Customer support is one of the few direct touch points an online shop nowadays still has with its customers.



6
Returns


In this course, we will outline the exact pieces you need to implement an excellent customer experience and show the best-in-class techniques that top-performing and leading brands in ecommerce are using.


Often returns are seen purely as a cost center. Yet, this perspective is outdated.



7
Building a community


In this course, we will outline the exact pieces you need to implement an excellent customer experience and show the best-in-class techniques that top-performing and leading brands in ecommerce are using.


To have customers not only purchase once but many times in your store, building a long-lasting relationship is crucial.



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Subscribe to CXL and get access

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