Demand Generation Courses

Master the art and science of generating demand that fuels growth. CXL’s demand generation courses are designed for marketers, founders, and growth professionals ready to build predictable pipelines.

You’ll learn how to craft offers that resonate, align marketing with sales, optimize campaigns across channels, and reduce CAC while driving qualified leads.

Led by top practitioners, every course is focused on real results. Get hands-on with practical frameworks and leave with skills that directly impact growth. Start creating campaigns that convert today.

AI for Marketing, B2B Marketing, B2B Strategy, Strategies, Growth Marketing, Demand Generation

Learn strategies to prevent revenue loss from outdated marketing practices.

Product Marketing, Technical Content Marketing, Content Strategy, Functions, Growth Marketing, Content and Copy, Digital Marketing, Demand Generation, Content Marketing

Learn a research framework that generates a sustainable source of data-backed ideas.

Technical Content Marketing, Growth Marketing, Content and Copy, Digital Marketing, Distribution and Attribution, Demand Generation

Increase your efficiency and maximize your reach with content

AI for Marketing, Technical Content Marketing, B2B Marketing, Growth Marketing, Content and Copy, Content and Email, Digital Marketing, Demand Generation, SEO, Content Marketing

Develop a world-class content marketing program.

Technical Content Marketing, B2B Marketing, Digital Marketing Fundamentals, Growth Marketing, Content and Copy, Content and Email, Digital Marketing, Distribution and Attribution, Demand Generation

Learn to build your email list, what copy, design and content works, and use data to make your email marketing relevant to your subscribers, driving up response rates and revenue.

Product Marketing, Functions, Demand Generation

Build your brand’s reputation and engage audiences throughout the buying journey through product marketing content.

B2B Marketing, B2B Strategy, Demand Generation

Reduce CAC and cost per qualified demo by 15% and get more leads. Lower waste and get more clarity across the entire funnel.

Technical Content Marketing, B2B Marketing, Content Strategy, Growth Marketing, Content and Copy, Content and Email, Digital Marketing, Demand Generation, Content Marketing

Learn the methods that are used to scale content marketing.