Give everyone on your marketing team deep skills

Upskill every marketer on your team. Win the game.

Learn from top 1% marketing practitioners.
To become the best, learn from the best.

Sign up nowor request a demo

English subtitles Certificate included

Patrick Campbell

CSO Paddle, Founder of Profitwell,

Momoko Price

Partner at Kantan Design

Peep Laja

Founder of CXL, Speero & Wynter

Some of the companies that train their teams at CXL:

What you need to win in 2024 and beyond

There are 5 essential ingredients to this.

1. Stand out from the massive noise out there. What stands out, gets noticed. Getting noticed – making people aware that you exist – is huge. You just can’t use the old playbooks.

2. Stay top of mind. 95% of the market is not looking to buy from you today. You need to focus on building mental availability – to be thought of by category buyers in buying situations. Once they have the need and budget, you’ll be in the consideration set.

3. Use messaging that’s aligned with customer priorities and challenges. The best way to get more demos and signups is to make people WANT to sign up. You need compelling messaging, and *not* sound like every other brand out there.

4. Out-convert the competition.
If you can acquire customers cheaper than they do, that’s how you dominate. Especially during a budget crunch.

5. Understand what’s exactly working. You need to be able to go to your CEO/Board and give them a consistent answer on “if we spend X in Z channel, we’ll get ABC as a result”.

CXL will teach you to be effective in all 5 areas.


CEO at Profitwell

Instructor in: Pricing & Packaging.


Founder at GrowthHackers

Instructor in: Growth Marketing.

Daniel J.

Director of Product Marketing at Drift, Hubspot

Instructor in: Product Marketing.


VP of Performance Marketing at Marpipe, Nextiva

Instructor in: Facebook Ads, Google Ads.

Winning marketing teams have deep skills in a few areas, but well-versed in all of it.

Effective marketers have deep expertise in a few domains where they can really raise the game.

They have a broad knowledge of all aspects of marketing, from brand and product to content and analytics.

CXL covers all aspects of marketing with 120+ courses, and adds at least few new ones every month.

Only vetted, top 1% practitioners as instructors.

To make sure your team learns from world-class experts, we find and vet marketers from the most on-demand areas:

  1. We regularly survey teams for experts they want to learn from
  2. We narrow down the list through a reference check, talking to their peers and executives
  3. We make sure they have a proven track record, meaning they’ve significantly contributed to growth of more than 2 companies

You will learn practical insights straight from the trenches, from the absolute best marketers who’ve really done it.


“The clarity that CXL trainings have is unparalleled.
They elevated the Cisco team to a higher level.”

Sandip Amlani,
Global Optimization Manager @ Cisco

Upskill your team with the freshest marketing tactics

Read stories of marketing teams that are winning with CXL training:

Watch your marketing team increase its capability.
Save time and sanity

Decide which course everyone on your team should take next. Then, plan out their learning roadmap up to 12 months in advance.

The Team Stats Overview allows you to get a quick glimpse at how your team is improving, so you can benchmark their progress.

Track progress in real-time

Accountability is a powerful method for getting things done.

Zoom into any team member’s individual learning to see their completion and progress stats. See which courses your team is excelling in and where they need to invest additional effort.

All-Access Subscription

  • Access to 120+ courses and 11 minidegrees
  • Earn certificates and add them to your LinkedIn profile
  • 2500+ playbooks
  • Exclusive community access

Sign up now

Request demo (for teams 2+)

Josh Roberts

Managing director @ Mantis3D, US

“CXL has led to more professional growth
than any other year in my life. The best
educational investment I have ever made.”

Who are CXL
trainings for

If your marketing team is tired of getting basic templates and advice from top search results, CXL is for you.

You’ll get battle-tested playbooks from the best marketers in the world. We guarantee it.

What you will
learn with CXL

Our trainings are focused on areas of marketing that create the most impact. Most of the time, this means revenue generation and establishing a strong competitive moat. This includes:

  • Customer acquisition
  • Conversion optimization
  • Positioning and messaging through product marketing
  • Standing out with brand marketing
  • Measuring all of the above with digital analytics

Check out our entire curriculum.

‘CXL gave my team the tools to create and
run a successful growth team. I now have the
methodology to be more successful in my
day-to-day tasks, and to further my career.’

Brandon V.
Growth Project Manager @ Seedbox Digital

Sneak peek into on-demand content
delivered by top 1% marketers

The benefits of CXL membership

Just going through a video course doesn’t make your marketing team great.

That’s why the CXL subscription gives you a lot more than that:

  1. Upskill through high-quality video courses, frameworks, case studies, and other resources
  2. Get certified by passing the final exam after completing each program and share your accomplishments on LinkedIn
  3. Easily apply what you’ve learned in real-life scenarios with step-by-step playbooks that actually drive growth
  4. Get support from experts and peers in our community anytime you’re stuck or looking for a fresh perspective

All-Access Subscription

  • Access to 120+ courses and 10 minidegrees
  • Earn certificates and add them to your LinkedIn profile
  • 2500+ playbooks
  • Exclusive community access

Sign up now

Request demo (for teams 2+)

Frequently asked questions


What is the difference between the monthly, quarterly and annual plans?

We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes.

Typically annual plans are 40% cheaper per year than paying month-to-month.

What is the difference between the individual and teams plans?

Personal or Individual plans are meant for one person where teams have 2 or more people.

A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.

What is included in the all-access plan?

You’ll get:
– Access to 90+ online courses.
– Earn certificates and add them to LinkedIn.
– Thousands of playbooks and resources.
– Exclusive community.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support

Can I switch plans later if I want to?

Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual).

If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.


What are the payment options available?

Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.

What is parity pricing?

All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.

Is there a discount available?

One of CXL’s company policies is that we don’t discount. Our focus is on the product – providing the best, highest quality content with our courses.

The listed price on the site shows the best price – you can buy with confidence.

We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.