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Master
Digital
Marketing

Get advanced-level skills in digital marketing:

  • Master the most impactful digital channels like Meta, Google and LinkedIn.
  • Learn how to build and run world-class optimization programs.
  • Develop and execute an effective content marketing program.
  • Immediately apply learnings with hundreds of playbooks.

Sign up to All-Access

English subtitles Certificate included
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Some companies who train their teams at CXL

Taught by the top 1% of digital marketers

This program takes you from a beginner to a specialist in 12 weeks and turns you into a CXL-certified
digital marketer, the gold-standard achievement in the industry. Learn how some of the greatest digital marketers in the industry do things.

Kirsten
Craft

Content
Marketing
Expert

Fred
Pike

Google
Analytics
Expert

Jessica
Best

Email
Marketing
Expert

Derek
Gleason

Content
Lead
at Shopify

Andy
Crestodina

CMO &
Co-founder,
Orbit Media

Name
Surname

LinkedIn
Ads
Expert

Great marketing is your last real competitive advantage

The way to win today is through marketing, and so the work you as the marketer do has never been more critical. Companies are aware of that, and that’s why digital marketing specialists are one of the top 10 most in-demand roles in the world, and it will only get more and more important.

Become a master at digital marketing, customer acquisition and revenue growth.

We live and work in an oversaturated market. Brands need to grow, and grow fast. To do that, your go-to strategy is almost always paid acquisition and conversion optimization.

That’s what this training focuses on, helping you master the biggest growth lever you can pull:

  • Facebook ads
  • LinkedIn ads
  • Google ads
  • Email marketing
  • Landing page optimization

Beyond the acquisition channel mastery, you’ll also learn how to get and understand your data, manage your team and create and execute on your content marketing strategy.

This course is for you if you are responsible for:

  • Demand Generation
  • Demand Capture
  • SEO
  • Digital Campaign Management
  • PPC Marketing
  • Content marketing
  • Digital Marketing
  • Growth

Subscribe now and get access

See Pricing

A collection of 14 courses designed to help you master digital marketing

Minidegrees are collections of individual courses grouped around a theme. The Digital Marketing Minidegree is designed to give you specialist-level skills in digital marketing.

Digital Marketing Fundamentals

Learn how to build your email list, what copy, design and content works, and how to use data to make your email marketing hyper relevant to your subscribers, driving up response rates and revenue.
Learn about GA4, the GA4 Event Model and Event types. Learn about customizing dashboards RealTime and understand Acquisition, Engagement and other types of Reports.
Simplify marketing campaigns with a clear project management process.
How to build and run a high-performance marketing team
Land Bigger Deals Faster with Account-Based Marketing

Customer acquisition

Learn LinkedIn campaign optimization strategies to maximize performance while minimizing costs.
Discover how, and when, to create a more granular structure that helps Google's automation rather than hinder it or create more needless work for you.

Content Marketing

Develop a world-class content marketing program.
Transform your approach to content. Learn to establish SEO content goals, advanced ways to find topic ideas and map that your content calendar.
Learn the methods that are used to scale content marketing.
Learn a research framework that generates a sustainable source of data-backed ideas.
Learn this proven link building system your stakeholders want to see.
Outrank your competition with Technical SEO

This minidegree
comes with a
Certificate

Completing this course earns you an official CXL Digital Marketing Minidgree Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on Linkedin that can be added to your profile.

Marketers choose CXL

Subscribe to CXL
and get access

✔ 120+ Highly practical and detailed marketing courses

✔ 10x Programs to give your team the competitive edge

✔ Vetted top 1% of marketing practitioners as instructors

✔ New content monthly with on-demand access

The CXL guarantee: 7-day no questions asked money-back period

Sign up now
Team Trial

Digital Marketing Minidegree: FAQs

About this Minidegrees

What is a Minidegree program?

If a course is a puzzle piece, the Minidegree is the whole puzzle. It’s a complete training program that teaches you everything from A to Z and takes you on a path towards becoming the top 1% marketer. All of our instructors are hand-picked and carefully vetted. Our approach is straightforward – every instructor needs to be the absolute best in the world at what they do.

What will you learn?

After taking this training, you will:

  • Master the most impactful acquisition channels like Meta, Google and LinkedIn ads
  • Learn to build and run world-class optimization programs
  • Develop and execute an effective content marketing program
  • Immediately apply learnings with hundreds of playbooks
  • Get certified and hired with our help
What does this training include?

Our Digital Marketing training includes 3 tracks, 14 courses, 50h 55min of video material, several assignments, and a final exam.

Do you add new courses to the minidegrees? How often are the minidegree courses updated?

Minidegrees come bundled with a predefined set of courses, and you purchase them as they are. Only our All-Access subscription grants exclusive access to updated versions of specific courses as well as new courses.

Are subtitles available for the lessons?

Lessons have English subtitles and transcriptions available.

Will I receive a certificate of completion?

After taking this Minidegree, you will receive the Brand Marketing Certification from CXL, with credentials that you can add to your LinkedIn profile.

How long will it take for me to finish it?

This is entirely up to you – it’s how many study hours per week you can put in.

Plans

What is the difference between the monthly, quarterly and annual plans?

We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes. Typically annual plans are 40% cheaper per year than paying month-to-month.

What is the difference between the individual and teams plans?

Personal or Individual plans are meant for one person where teams have 2 or more people.

A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.

What is included in the all-access plan?

You’ll get:
– Access to 120+ online courses.
– Earn certificates and add them to LinkedIn.
– Thousands of playbooks and resources.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support

Can I switch plans later if I want to?

Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual). If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.

Billing

What are the payment options available?

Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.

What is parity pricing?

All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.

Is there a discount available?

One of CXL’s company policies is that we don’t offer discounts. Our focus is on the product – providing the best, highest quality content with our courses.

The listed price on the site shows the best price – you can buy with confidence.

We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.

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