Minidegree Training Program : Digital Marketing
Capture demand, and increase inbound leads
This is the most practical, end-to-end digital marketing training available. Built for marketers who want to sharpen their strategy, master the right channels, and drive measurable business impact – fast.
- Plan, execute, and optimize multi-channel digital marketing campaigns.
- Turn data into decisions that drive pipeline and revenue.
- Create messaging that connects across every stage of the funnel.
- Scale content, SEO, and paid media strategies with confidence.
- Prove impact to leadership with the right metrics and reporting.
Trusted by marketers at
Taught by the top 1% of digital marketers
This program takes you from a beginner to a specialist in 12 weeks and turns you into a CXL-certified
digital marketer, the gold-standard achievement in the industry. Learn how some of the greatest digital marketers in the industry do things.
Kirsten
Craft
Content
Marketing
Expert
Fred
Pike
Google
Analytics
Expert
Jessica
Best
Email
Marketing
Expert
Derek
Gleason
Content
Lead
at Shopify
Andy
Crestodina
CMO &
Co-founder,
Orbit Media
AJ
Wilcox
LinkedIn
Ads
Expert
Great digital marketing is your last real competitive advantage
Stop chasing hacks and quick wins. Start running digital marketing that drives growth across every channel. This course shows you how to cut through the noise, build what works, and scale with confidence.
Turn digital marketing execution into predictable growth, revenue, acquisition and revenue growth.
You’ll learn to master the channels, tools, and strategies that drive measurable growth, acquisition, traffic, conversions, and beyond. This program is built for marketers who want to move fast, think strategically, and execute with precision. No fluff, no filler, just the skills you need to make digital your most powerful growth driver.
That’s what this training focuses on, helping you master the biggest growth lever you can pull.
What you’ll master
- Building integrated digital marketing campaigns that drive acquisition and retention.
- Optimizing performance across paid, organic, and owned channels.
- Using analytics to uncover growth opportunities and solve real business problems.
- Developing strategies that directly influence revenue and customer lifetime value.
- Operating like a full-stack marketer with a repeatable, strategic playbook.
Who is this program for?
- Digital marketers ready to level up from tactics to strategy.
- Performance marketers who want to expand their skills across channels.
- Content, SEO, and growth marketers looking for full-funnel impact.
- Founders, CMOs, or consultants who need a repeatable growth engine.
- Anyone tired of surface-level training and looking for the real playbook.
Look no further than CXL, this is the best and most recommended course you will find on Digital Marketing.
Subscribe now and get access
A collection of 14 courses designed to help you master digital marketing
Minidegrees are collections of individual courses grouped around a theme. The Digital Marketing Minidegree is designed to give you specialist-level skills in digital marketing.
Digital Marketing Fundamentals
Customer acquisition
Content Marketing
This minidegree
comes with a
Certificate
Completing this course earns you an official CXL Digital Marketing Minidgree Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on Linkedin that can be added to your profile.
What our students say
Subscribe to CXL
and get access
✔ 120+ Highly practical and detailed marketing courses
✔ 10x Programs to give your team the competitive edge
✔ Vetted top 1% of marketing practitioners as instructors
✔ New content monthly with on-demand access
The CXL guarantee: 7-day no questions asked money-back period
Digital Marketing Minidegree: FAQs
About this Minidegrees
What is a Minidegree program?
If a course is a puzzle piece, the Minidegree is the whole puzzle. It’s a complete training program that teaches you everything from A to Z and takes you on a path towards becoming the top 1% marketer. All of our instructors are hand-picked and carefully vetted. Our approach is straightforward – every instructor needs to be the absolute best in the world at what they do.
What will you learn?
After taking this training, you will:
- Master the most impactful acquisition channels like Meta, Google and LinkedIn ads
- Learn to build and run world-class optimization programs
- Develop and execute an effective content marketing program
- Immediately apply learnings with hundreds of playbooks
- Get certified and hired with our help
What does this training include?
Our Digital Marketing training includes 3 tracks, 14 courses, 50h 55min of video material, several assignments, and a final exam.
Do you add new courses to the minidegrees? How often are the minidegree courses updated?
Minidegrees come bundled with a predefined set of courses, and you purchase them as they are. Only our All-Access subscription grants exclusive access to updated versions of specific courses as well as new courses.
Are subtitles available for the lessons?
Lessons have English subtitles and transcriptions available.
Will I receive a certificate of completion?
After taking this Minidegree, you will receive the Brand Marketing Certification from CXL, with credentials that you can add to your LinkedIn profile.
How long will it take for me to finish it?
This is entirely up to you – it’s how many study hours per week you can put in.
Plans
What is the difference between the monthly, quarterly and annual plans?
We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes. Typically annual plans are 40% cheaper per year than paying month-to-month.
What is the difference between the individual and teams plans?
Personal or Individual plans are meant for one person where teams have 2 or more people.
A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.
What is included in the all-access plan?
You’ll get:
– Access to 120+ online courses.
– Earn certificates and add them to LinkedIn.
– Thousands of playbooks and resources.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support
Can I switch plans later if I want to?
Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual). If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.
Billing
What are the payment options available?
Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.
What is parity pricing?
All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.
Is there a discount available?
One of CXL’s company policies is that we don’t offer discounts. Our focus is on the product – providing the best, highest quality content with our courses.
The listed price on the site shows the best price – you can buy with confidence.
We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.
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