Learn how to
prepare for GA4 implementation
2h 21min | 7 lessons | 10 downloadable resources
In this course, you will learn how to:
- Plan and execute a structured GA4 implementation without errors.
- Set up tracking that provides reliable, actionable insights.
- Configure key events, conversions, and reporting for your business needs.
- Avoid common mistakes that lead to inaccurate or missing data.
- Build a GA4 setup that scales with your company’s growth.
Trusted by marketers at
A poor GA4 setup leads to bad data and bad decisions
GA4 isn’t just an upgrade, it’s a completely new analytics platform with different tracking, reporting, and measurement models. Businesses that don’t set it up correctly struggle with data gaps, misconfigured events, and reports that don’t match business goals. The best companies ensure their GA4 implementation is rock-solid, giving them the insights needed to drive growth. This course provides a step-by-step system to get GA4 right the first time.
Master how to prepare for GA4 implementation to avoid delays and support business goals
Course Length:
2h 21min. 7 lessons.
Accurate analytics fuel smarter marketing, better customer insights, and stronger business performance. GA4 is packed with advanced features, but without a proper implementation, you won’t be able to take advantage of them. This course gives you the exact roadmap to configure GA4 in a way that ensures clean, trustworthy data, so you can make confident, data-backed decisions.
After completing this online course on preparing for GA4 implementation, you will be able to assist your team and company with:
- Implement GA4 with a structured approach that prevents tracking errors.
- Set up event tracking, conversions, and reporting for accurate insights.
- Configure GA4 in a way that aligns with business and marketing objectives.
- Ensure clean, reliable data collection that supports long-term growth.
- Use GA4’s advanced features to uncover meaningful business insights.
This course is for you if you are responsible for:
- Digital marketers who need accurate GA4 tracking for campaigns.
- Analysts responsible for setting up and managing analytics data.
- Growth teams that rely on data to optimize business performance.
- Business owners who want a clear, structured GA4 implementation.
- Anyone transitioning from Universal Analytics and needs a solid GA4 setup.
Look no further than CXL, this is the best and most recommended course you will find on Preparing for GA4 Implementation.
Subscribe now and get access
Course Curriculum
Preparing for Your GA4 Implementation
Identify the Correct Stakeholders
Document Your Business Goals
Review Your Current Implementation
Design Your New Implementation
Build the Data Layer
Implement, QA and Launch!
Cory is an amateur mixologist and professional full-stack developer and analytics consultant from rural north Georgia. He loves developing standards for analytics implementations (especially GA4). He had a hand in many of the tools built by Search Discovery in the past few years, including the DAA Best New Technology award-winning Apollo Analytics Management System. In 2019, Cory was nominated as top consultant by the Digital Analytics Association.
This online course
comes with a
Certificate
Completing this course earns you an official CXL Preparing for GA4 Implementation Course Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on Linkedin that can be added to your profile.
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Frequently asked questions
Plans
We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes.
Typically annual plans are 40% cheaper per year than paying month-to-month.
Personal or Individual plans are meant for one person where teams have 2 or more people.
A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.
You’ll get:
– Access to 90+ online courses.
– Earn certificates and add them to LinkedIn.
– Thousands of playbooks and resources.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support
Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual).
If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.
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Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.
All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.
One of CXL’s company policies is that we don’t discount. Our focus is on the product – providing the best, highest quality content with our courses.
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We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.
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