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Increase conversions with
landing page optimization

2h 58min | 12 lessons

In this course, you will learn how to:

  • Master the fundamentals of optimization to improve landing page performance.
  • Conduct in-depth research to uncover insights that drive better conversions.
  • Apply a structured optimization process for consistent, measurable improvements.
  • Utilize behavioral design principles to influence user behavior effectively.
  • Understand the foundational elements of landing pages to build high-converting experiences.

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English subtitles Certificate included
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Trusted by teams at

Drive landing page performance and increase sales

Many teams struggle with underperforming landing pages that fail to convert. This course equips you with the essential skills to diagnose and optimize these pages, turning them into powerful tools for driving conversions and business growth. Gain practical insights and techniques that address common challenges, ensuring your landing pages consistently deliver results.

Master landing page optimization and unlock proven strategies to maximize conversion rates

Course Length:
2h 58min. 12 lessons.

This course provides a detailed understanding of landing page optimization by covering key aspects like optimization basics, conducting effective research, and mastering the optimization process. Understand behavioral design principles to better influence user actions and learn foundational landing page concepts to ensure your pages are structured for success. Each module is designed to equip you with the practical skills needed to create high-performing landing pages that drive conversions and business growth.

After completing this online course on landing page optimization
you will be able to assist your team and company with:

  • Driving more leads through optimized landing pages.
  • Enhancing conversion rates with targeted research.
  • Streamlining the optimization process for continuous improvement.
  • Applying behavioral insights to influence user actions.
  • Building effective, results-driven landing pages.

This course is for you if you are responsible for:

  • CRO specialists looking to enhance optimization skills.
  • Digital marketers aiming to improve conversion rates.
  • UX/UI designers focused on building high-converting user experiences.
  • Product managers responsible for increasing online revenue.
  • E-commerce managers seeking to boost site performance and conversions.

Subscribe now and get access

See Pricing

Course Curriculum

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Michael Aagaard

Senior CRO consultant

Michael has been practicing CRO full time since 2008 and has worked with companies all over the world ranging from charities to E-commerce and SaaS.

He currently works as a freelancer, but has worked with and for several agencies and was Senior Conversion Optimizer for Unbounce in Vancouver from 2015 to 2017. He has held keynotes in 12 different countries and loves getting on stage to share what he has learned in his CRO career.

This online course
comes with a
Certificate

Completing this course earns you an official CXL Landing Page Optimization Course Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on Linkedin that can be added to your profile.

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Frequently asked questions

Plans

What is the difference between the monthly, quarterly and annual plans?

We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes.

Typically annual plans are 40% cheaper per year than paying month-to-month.

What is the difference between the individual and teams plans?

Personal or Individual plans are meant for one person where teams have 2 or more people.

A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.

What is included in the all-access plan?

You’ll get:
– Access to 90+ online courses.
– Earn certificates and add them to LinkedIn.
– Thousands of playbooks and resources.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support

Can I switch plans later if I want to?

Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual).

If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.

Billing

What are the payment options available?

Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.

What is parity pricing?

All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.

Is there a discount available?

One of CXL’s company policies is that we don’t discount. Our focus is on the product – providing the best, highest quality content with our courses.

The listed price on the site shows the best price – you can buy with confidence.

We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.

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