Improve site authority with SEO link building
4h 00min | 15 lessons | 40 downloadable resources
In this course, you will learn how to:
- Set effective campaign goals for link-building success.
- Create a content and outreach strategy to gain high-quality backlinks.
- Use advanced tactics to improve your backlink profile.
- Promote existing content to attract more links without new content.
- Prove the value of your link-building efforts to key stakeholders.
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Improve search rankings, drive organic traffic, and grow your brand awareness
Many businesses struggle to build high-quality backlinks that genuinely improve SEO performance and drive traffic. This course provides insights and strategies to create and execute effective link-building campaigns. You’ll learn how to develop outreach programs, attract authoritative backlinks, and demonstrate value to stakeholders. By applying these sustainable link-building techniques, you’ll grow brand visibility and consistently improve search rankings.
Master SEO link building to boost your search rankings and drive organic traffic
Course Length:
4h 00min. 15 lessons.
This course teaches you essential strategies to build a strong backlink profile, helping you improve search rankings and grow organic traffic. You’ll learn how to create targeted outreach campaigns, secure high-authority links, and use advanced tactics to promote your existing content. By the end, you’ll have a structured link-building strategy that supports long-term SEO growth and enhances brand visibility.
After completing this online course on SEO link building you will be able to assist your team and company with:
- Designing effective link-building campaigns.
- Creating outreach strategies for quality backlinks.
- Optimizing content for linkability and authority.
- Using advanced tactics to grow your backlink profile.
- Demonstrating the ROI of link-building efforts.
This course is for you if you are responsible for:
- Managing SEO and digital marketing strategies.
- Improving search engine rankings through link-building.
- Driving organic traffic growth.
- Developing and executing outreach campaigns.
- Improving brand visibility and authority online.
Subscribe now and get access
Course Curriculum
SEO link building
1 Introduction to link building
2 How to set up a successful link building campaign: Goals
3 How to set up a successful link building campaign: Content creation
4 How to set up a successful link building campaign: Prospecting
5 How to set up a successful link building campaign: Outreach
6 How to set up a successful link building campaign: Tracking & measuring
7 Unlinked brand mentions
8 How to consistently build contextual links
9 How to become a content contributor (part 1): Quotes and interviews
10 How to become a successful content contributor (part 2): Guest blogging
11 How to earn quality backlinks by “upcycling” content
12 How to build free tools to earn quality backlinks
13 How to build quality backlinks using directories
14 How to build quality backlinks with listicles
Irina is a driven marketer with over 10 years of experience in content marketing and SEO. As part of HubSpot’s User Acquisition team, she is responsible for increasing HubSpot’s product awareness across varying features, and her focus is on building buzz and backlinks.
Prior to joining HubSpot, Irina was the Marketing Manager of the award-winning SEO tool, SEOmonitor.com.
This online course
comes with a
Certificate
Completing this course earns you an official CXL SEO Link Building Course Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on Linkedin that can be added to your profile.
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Frequently asked questions
Plans
We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes.
Typically annual plans are 40% cheaper per year than paying month-to-month.
Personal or Individual plans are meant for one person where teams have 2 or more people.
A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.
You’ll get:
– Access to 90+ online courses.
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– Thousands of playbooks and resources.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support
Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual).
If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.
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All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.
One of CXL’s company policies is that we don’t discount. Our focus is on the product – providing the best, highest quality content with our courses.
The listed price on the site shows the best price – you can buy with confidence.
We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.
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