Minidegree training program : Growth marketing
Build a scalable, predictable growth
marketing engine
Built for marketers who don’t just want growth, they want results they can scale. This is where high-performing teams learn to turn experiments into outcomes across the entire funnel.
- Build a structured growth process that drives consistent experimentation and results.
- Identify and prioritize high-impact growth opportunities across the funnel.
- Run smarter experiments and analyze results that tie directly to business growth.
- Align acquisition, activation, retention, and monetization into one unified strategy.
- Build cross-functional growth teams and systems that scale with your business.
Trusted by marketers at
A collection of 15+ courses
designed to help you
master growth marketing
Minidegrees are collections of individual courses grouped together around a theme. The Growth Marketing Minidegree is designed to give you specialist-level skills in growth marketing.
Strategies
User Focus
Content and Copy
Search
Taught by top 1% growth marketing experts
In this extensive growth marketing certification program by CXL, you will learn the methodologies and
processes that top growth executives have used to grow companies such as Lyft and InVision. You’ll be
able to execute campaigns for exponential and continuous growth.
Ton
Wesseling
Conversion
Optimization
Specialist
Daphne
Tideman
Co-Founder of
Women in
Experimentation
Logan
Bryant
B2B
SEO
Consultant
Ben
Labay
Experimentation
Leader & CEO Speero
Irina
Nica
Product
Marketing
Manager
Michal
Aagaard
CRO
Expert and
Consultant
Build a sustainable growth marketing system that drives results at every stage.
This is a complete growth training program that gives you the skills, systems, and structure to run growth like a pro. You’ll learn how to set goals that matter, run high-impact experiments, and manage cross-functional teams with speed and clarity.
From analytics to copy, channels to process, you’ll leave with the full toolkit to drive measurable growth in any business.
What you’ll master:
- Building and managing a structured, results-driven growth process.
- Running high-velocity experiments and turning insights into outcomes.
- Identifying high-impact growth opportunities across the full funnel.
- Using data to make faster, smarter marketing decisions.
- Scaling acquisition, retention, and monetization with confidence.
Who is this program for?
- Growth marketers who want to move beyond channels and start driving strategy.
- Performance marketers tired of chasing quick wins without lasting results.
- Product marketers, founders, and PMs focused on activation and retention.
- Team leads looking to build or scale a high-functioning growth team.
- Anyone who wants a complete system for driving long-term, compounding growth.
Look no further than CXL, this is the best and most recommended program you will find on Growth Marketing.
Subscribe now and get access
This Minidegree comes with a Certificate
Completing this program earns you an official CXL Growth Marketing Minidgree Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on Linkedin that can be added to your profile.
This is what marketers said after our live workshops and courses
AI-Forward Marketing Executive
“I was in your workshop 12 hours ago. I already have a workflow live… I feel like a freaking WIZARD!”
Growth Marketer | MBA | Product Owner
“What a great session, and what an incredible week at CXL… what I enjoy the most is this:
Being around curious minds, leaving inspired to test, putting ideas into practice. having conversations that sharpen your thinking, asking (a lot of) questions, sorry, not sorry…
The SEO + n8n session gave me a lot to think about… honestly, I feel like a machine.”
AI/B2B Marketing Programs
“Officially CXL Certified in Redesigning Marketing Workflows for AI.
A great deep-dive into building AI into marketing the right way… rethinking the workflows from the ground up.”
PR & Marketing | MBA
“How is AI affecting the role of a marketer? I have seen this question asked a hundred times and rarely seen a credible answer. CXL ran a webinar this week that actually delivered one.
It had a bit of a cold shower effect, just data and a clear-eyed look at where things are.”
Growth Experimentation | 500+ A/B Tests
“CXL changed my life. I’m not exaggerating, it actually did…
I got so deep in the content that a year later, in a completely unexpected turn of events, I was hired by Speero. Boom. Easily a 50x ROI right there.
CXL doesn’t mess around. They prioritize quality over quantity to make a real impact on your career.”
Here is what other marketers said
Growth Marketing Minidegree: FAQs
About this Minidegree
What is a Minidegree program?
If a course is a puzzle piece, the Minidegree is the whole puzzle. It’s a complete training program that teaches you everything from A to Z and takes you on a path towards becoming the top 1% marketer. All of our instructors are hand-picked and carefully vetted. Our approach is straightforward – every instructor needs to be the absolute best in the world at what they do.
What will you learn?
After taking this training, you will:
- Gain a holistic understanding of growth across all channels and on an organizational level
- Get results by implementing processes that have actually worked
- Immediately apply learnings with hundreds of playbooks
What does this training include?
Our B2B Marketing and Growth Marketing training includes 5 tracks, 15 courses, several assignments, and a final exam.
Do you add new courses to the minidegrees? How often are the minidegree courses updated?
Minidegrees come bundled with a predefined set of courses, and you buy them as they are. A CXL subscription is the only way to get updated versions of those courses, plus every new course we release.
Are subtitles available for the lessons?
Lessons have English subtitles and transcriptions available.
Will I receive a certificate of completion?
After taking this Minidegree, you will receive the B2B Marketing and Growth Certification from CXL, with credentials that you can add to your LinkedIn profile.
How long will it take for me to finish it?
This is entirely up to you – it’s how many study hours per week you can put in.
Plans
What is the difference between the monthly, quarterly and annual plans?
We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes. Typically annual plans are 40% cheaper per year than paying month-to-month.
What is the difference between the individual and teams plans?
Personal or Individual plans are meant for one person where teams have 2 or more people.
A team account has a few extras:
- Invite and manage people learning on your team.
- Create roadmaps for each individual.
- Access team learning engagement reports.
- Assign members to your team as managers to assign content and view reports.
What is included in the subscription plan?
You’ll get:
- Access to 80+ certifiable B2B marketing courses and Minidegree programs.
- Live courses and workshops, on annual plans only.
- Earn certificates and add them to LinkedIn.
- Thousands of playbooks and resources.
- Roadmapping and progress tracking.
- Premium support.
Are live courses and workshops included?
Live courses and workshops are included on annual plans. Monthly and quarterly plans cover the on-demand catalog and every Minidegree.
Can I switch plans later if I want to?
Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual). If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.
Billing
What are the payment options available?
Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.
Can I pay in my own currency?
All of our products are priced in USD currency. We have established a system where you can pay in your local currency.
Is there a discount available?
- We don’t do discounts. Our focus is on the product. Providing the best, highest quality content with our courses.
- The listed price on the site shows the best price. You can buy with confidence.
- We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.
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