Top 1% marketers teach you what they know
Master the most in-demand marketing skills with our online courses created by marketers with a proven record of driving real growth.
“CXL influenced a quantum leap in my career. After 10 months of study, I was hired alongside some of the most brilliant minds in experimentation to work with leading brands from all over the world.”
Carlos Trujillo,
Experimentation
Strategist @ Speero
On-demand courses taught by elite marketers from
companies like Drift, ClickUp and Hubspot
ClickUp, ZoomInfo
CXL, Speero
Indeed, RadioShack
Workshop Digital, Shopify
Adobe, Chargebee
Learn from the
legitimate experts
with a proven
track record
Betting your career and your company’s growth on some guru’s playbook is dangerous.
We identify the top 1% masters of the marketing craft through a rock-solid vetting process that we’ve been perfecting for over a decade. Then we get them to teach you what they’re best at.
How we identify and vet
top 1% marketers
This is how we find and vet the top 1% marketers:
- We regularly survey the marketing community for experts they want to learn from
- We narrow down the list through a reference check, talking to their peers and executives
- We make sure they have a proven track record, meaning they’ve significantly contributed to growth of more than 2 companies
We guarantee that you will learn practical insights straight from the trenches, from the absolute best marketers who’ve really done it.
Susan
Wenograd
VP of Performance Marketing at Marpipe, Nextiva
Instructor in: Facebook Ads, Google Ads.
Help your company grow with frameworks that bring results
In 2016, Drift’s CEO, David Cancel, famously said that the era of product-based differentiation is going away. By now, we can conclude that it has already gone away.
A marketer’s work has never been more impactful. The way to win today is through brand, positioning, community, and understanding your customer better than any of your competitors do. In a word, marketing.
This is where you will find the strategies, frameworks and tactics that our instructors applied in real-life scenarios which led to hyper-growth of their companies.
Smart companies of all sizes train
their marketing teams at CXL
All-Access Subscription
- Access to 90+ courses and 11 minidegrees
- Earn certificates and add them to your LinkedIn profile
- 2500+ playbooks
- Exclusive community access
Companies happily reimburse CXL trainings. Here’s an email template to pitch your manager.
Josh Roberts
Managing director @ Mantis3D, US
“CXL has lead to more professional growth
than any other year in my life. The best
educational investment I have ever made.”
Who are CXL
trainings for
If you’re a marketer, but you’re tired of getting basic templates and advice from top search results, CXL is for you. You’ll get battle-tested playbooks from the best marketers in the world. We guarantee it.
If you’re looking to break into a new career, CXL is your fastest way to the top.
We don’t let any schmuck with a webcam and a Youtube channel peddle you their $20 fluffy intro course. We bring you the best, most actionable instruction available.
What you will
learn with CXL
Our trainings are focused on areas of marketing that create the most impact. Most of the time, this means revenue generation and establishing a strong competitive moat. This includes:
- Customer acquisition
- Conversion optimization
- Positioning and messaging through product marketing
- Standing out with brand marketing
- Measuring all of the above with digital analytics
‘CXL gave my team the tools to create and
run a successful growth team. I now have the
methodology to be more successful in my
day-to-day tasks, and to further my career.’
Brandon V.
Growth Project Manager @ Seedbox Digital
Who are CXL
trainings for
If you’re a marketer, but you’re tired of getting basic templates and advice from top search results, CXL is for you. You’ll get battle-tested playbooks from the best marketers in the world. We guarantee it.
If you’re looking to break into a new career, CXL is your fastest way to the top.
We don’t let any schmuck with a webcam and a Youtube channel peddle you their $20 fluffy intro course. We bring you the best, most actionable instruction available.
Josh Roberts
Managing director @ Mantis3D, US
“CXL has lead to more professional growth
than any other year in my life. The best
educational investment I have ever made.”
Sneak peak into on-demand content
delivered by top 1% marketers
Our customers say
All-Access Subscription
- Access to 90+ courses and 11 minidegrees
- Earn certificates and add them to your LinkedIn profile
- 2500+ playbooks
- Exclusive community access
Companies happily reimburse CXL trainings. Here’s an email template to pitch your manager.
Become certified in 11 Minidegrees
Each course is a puzzle piece teaching discrete skills. Each Minidegree is a completed puzzle teaching a marketing discipline from A to Z and takes you on a path towards becoming the top 1% marketer. After going through the entire curriculum, you’ll be given an exam that earns you a CXL certificate. Add your certificates to your LinkedIn profile, share your accomplishments with the world, and join our alumni network.
Brand marketing
From creating and refining a strategic brand identity, messaging and community building, this program teaches you all you need to know to compete on brand and win by radical differentiation.
Designed to help marketing professionals create and refine a strategic brand identity, this advanced certification program will give you deep marketing knowledge across key brand disciplines.
At the end of the Brand Marketing Minidegree, you’ll have the processes, tools, and transferrable techniques to level up your brand — no matter your industry or role.
Conversion optimization
This program teaches you how to drive growth without spending more. Learn methodologies and processes to get more and bigger wins with your A/B tests and experimentation as whole.
Learn how to convert your traffic into customers, run more successful experiments, and get the skills to deliver consistent revenue gains on any website you work on.
optimization best practices | conversion research | testing strategies | CRO program management
Customer acquisition
Start acquiring customers profitably and at scale across key organic and paid channels, like Google Ads, Facebook Ads, YouTube Ads, LinkedIn Ads and SEO.
Learn how to get customers via paid and organic channels, profitably and at scale.
Digital Marketing | SEO | Paid Acquisition
Digital analytics
Learn in-depth skills for the Google suite of analytics tools to become a data-driven specialist who can set up any needed tracking and turn data into insights and money.
Learn in-depth skills for the Google suite of analytics tools to become a data-driven specialist who can set up any needed tracking and turn data into insights and money.
Google Analytics | Google Tag Manager | Google Data Studio | Excel | Analytics APIs
Digital marketing
This program teaches you the most in-demand digital marketing skills companies fight over, like customer acquisition, conversion optimization and content marketing.
Master the most impactful acquisition channels like Facebook, Google and LinkedIn ads.
Develop and execute an effective content marketing program.
Digital psychology & persuasion
Use proven psychological frameworks and persuasion to improve your website, understand behavior, and influence purchase patterns, ultimately increasing online sales.
Use proven psychological frameworks to improve your website, understand behavior, and influence purchase patterns.
Neuromarketing | persuasion | applied behavioral psychology
Ecommerce marketing
Master all key elements of ecommerce marketing, from paid and organic customer acquisition, retention, strategy and measurement, and successfully grow a profitable ecommerce business.
Prove yourself in the most challenging discipline of marketing and propel your career.
Learn all about the best ecommerce marketing strategies and tactics.
Growth marketing
Master key growth disciplines, from growth methodologies and processes, experimentation frameworks, research and analytics, and become a T-shaped marketer focused on driving growth.
Learn to accelerate your business by running growth experiments, optimizing the channels that work best for you, and scaling your growth program.
Data and analytics | growth channels | experimentation
Product marketing
Build strategic skills across positioning, messaging, sales enablement, persona research and pricing, and develop winning go-to-market strategies at any stage of growth with this program.
The Product Marketing Minidegree is a training program that teaches you how to advance across all core product marketing disciplines.
You will learn how to lead effective go-to-market (GTM) launches, bring teams together, and become a growth driver for your company. No matter the industry or size.
Technical content marketing
Get the technical skills to use data to identify your target audience, discover the content they need, and learn how to produce it at journalistic standards—while proving the ROI for all of it.
Become great at content marketing
Get advanced level skills to generate traffic, leads, and sales with your content.
This program is for people serious about building skills, and are ready to put in the effort it takes to complete a Minidegree.
Identify the topics that you’re best positioned to cover. Create a coherent strategy that drives traffic and leads. Get max value from existing content and scale your program.
Technical marketing
More and more marketing is implemented through technology. You must be the driver of marketing technology, not merely a concerned passenger. But if you don’t have technical depth, how can you navigate?
This mini-degree will provide students a comprehensive look at the technical skills, tools, and disciplines that make up what digital marketing is today. The focus is on understanding technical marketing concepts on a superficial level and to provide students the ability to identify key learning paths they will want to pursue in further studies.
All-Access Subscription
- Access to 90+ courses and 11 minidegrees
- Earn certificates and add them to your LinkedIn
- 2500+ playbooks
- Community access
The benefits of CXL membership
Just going through a video course doesn’t make you a great marketer. That’s why the CXL subscription gives you a lot more than that:
- Upskill through high-quality video courses, frameworks, case studies and other resources
- Get certified by passing the final exam after completing each program and share your accomplishments on LinkedIn
- Easily apply what you’ve learned in real-life scenarios with step-by-step playbooks that actually drive growth
- Get support from experts and peers in our community anytime you’re stuck or looking for a fresh perspective
Ready for the
greatest leap
of your marketing
career so far?
Zero risk with our 7-day no questions asked money back period
Want your company to pay for your training?
Patrick Campbell
CEO @ Profitwell
Momoko Price
Partner @ Kantan Designs
Peep Laja
CEO @ Wynter
Frequently asked questions
Trial
No. If you cancel or turn off auto-renew before the end of your trial period, the subscription will not renew and will end when your trial ends.
The price you pay depends on the plan and billing length you selected as well as any other rate adjustments.
You can check the details of your subscription including the next payment amount and date from the My Account > Subscriptions page.
Certificates are not included as part of the trial.
Course completion certificates are sent automatically for those with an active, paying subscription. You’ll be able to earn certificates after your trial period ends and you roll into a paying subscription.
If you aren’t able to evaluate our product within the 7-day period, reach out to our customer success team via chat.
If you currently aren’t a CXL customer, you can skip the trial period and immediately start a subscription with no limits. Click here to load the pricing page with the “Skip trial” option.
If you are already a customer, you can upgrade from trial early to unlock full access. You will keep any remaining trial days you have.
We offer a $1 trial. The small charge is used for verification purposes. You won’t be charged the full amount until the end of your trial period or if you upgrade early for full access.
You’ll be able to access all of the course and minidegree content, the community, and thousands of playbooks and resources.
After your trial renews or you renew early you will be able to:
– View all pages with no limits; you are limited to 250 page views in the trial.
– Take final exams to complete courses and earn certificates.
– Receive course completion certificates automatically.
Plans
We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes.
Typically annual plans are 40% cheaper per year than paying month-to-month.
Personal or Individual plans are meant for one person where teams have 2 or more people.
A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.
You’ll get:
– Access to 90+ online courses.
– Earn certificates and add them to LinkedIn.
– Thousands of playbooks and resources.
– Exclusive community.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support
Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual).
If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.
Billing
Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.
All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.
One of CXL’s company policies is that we don’t discount. Our focus is on the product – providing the best, highest quality content with our courses.
The listed price on the site shows the best price – you can buy with confidence.
We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.