CXL is the premium marketing education destination.
The best marketing practitioners in the world teach you what they know
Access 90+ up-to-date marketing courses, taught by the top 1% marketers.
Expert marketing courses on customer acquisition, brand, product marketing, conversion optimization, and digital analytics.
Some of the companies that train their teams at CXL:
To become the best, you need skills across multiple disciplines
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The best marketers of tomorrow have to be well-versed in analytics, highly proficient in customer acquisition, adept at conversion optimization, skilled at branding, and user research.
This is what we focus on at CXL – giving you both knowledge in a broad array of skills, and deep ability in the few that matter the most.
Advance your marketing career with CXL Minidegrees
Designed to advance your marketing skills, CXL Minidegrees are in-depth training programs taught by leading marketing practitioners.
All Minidegrees are included with your All-Access subscription.
We currently offer 9 specializations:
Brand marketing
Conversion optimization
Learn how to convert your traffic into customers, run more successful experiments, and get the skills to deliver consistent revenue gains on any website you work on.
optimization best practices | conversion research | testing strategies | CRO program management
Customer acquisition
Learn how to get customers via paid and organic channels, profitably and at scale.
Digital Marketing | SEO | Paid Acquisition
Digital analytics
Learn in-depth skills for the Google suite of analytics tools to become a data-driven specialist who can set up any needed tracking and turn data into insights and money.
Google Analytics | Google Tag Manager | Google Data Studio | Excel | Analytics APIs
Digital psychology & persuasion
Use proven psychological frameworks to improve your website, understand behavior, and influence purchase patterns.
neuromarketing | persuasion | applied behavioral psychology
Growth marketing
Learn to accelerate your business by running growth experiments, optimizing the channels that work best for you, and scaling your growth program.
data and analytics | growth channels | experimentation
Product marketing minidegree
Technical content marketing
Become great at content marketing
Get advanced level skills to generate traffic, leads, and sales with your content.
This program is for people serious about building skills, and are ready to put in the effort it takes to complete a Minidegree.
- Identify the topics that you’re best positioned to cover.
- Create a coherent strategy that drives traffic and leads.
- Get max value from existing content and scale your program.
Technical marketing
This mini-degree will provide students a comprehensive look at the technical skills, tools, and disciplines that make up what digital marketing is today. The focus is on understanding technical marketing concepts on a superficial level and to provide students the ability to identify key learning paths they will want to pursue in further studies.
Your subscription includes 90+ training programs on digital marketing
Get access to 90+ courses to on-demand courses, 100% online and fully self-paced. New courses are added each month.
Popular marketing trainings:
How we pick instructors: only the best in the world
Our approach is straightforward – every CXL instructor needs to be the absolute best in the world at what they do.
All of our instructors are hand-picked and painstakingly vetted. We identify the top experts at various marketing disciplines and get them to teach their craft.
So you can learn from the best.
Our courses are focused on improving performance on the job
CXL uses evidence-based training methods designed by Dr. Will Thalheimer, one of the leading learning researchers.
All of our training programs are strategically focused on improving your job performance.
Great marketing is your last real competitive advantage.
Most content on the web is created by content writers and not subject matter experts.
At CXL, every course is taught by the top 1% of marketing practitioners from companies like Indeed, ProfitWell, and Hubspot.
You’re just a few clicks away from the world’s best marketing education, covering everything from growth, product, and brand marketing, to ABM, conversion optimization, analytics, and persuasion.
Learn marketing on the job.
Get better results with networking.
Playbook community gives you peer support for every marketing task you face. 90% of marketing tasks are not unique. Someone has already figured it out. Achieve more with less hassle.
- Access our library of thousands of marketing playbooks, each showing you how to do a specific marketing task in 10 steps or less, with real-time peer support.
- Join our community of marketing experts, ready to support you in getting that promotion or master new strategies, skills, and channels.
- Network with some of the world’s best marketers and companies and get noticed, hired, or endorsed.
Subscribe to CXL and get access
- 90+ courses (full list here) on all aspects of data-driven marketing (new courses added every month)
- 9 minidegrees that give you advanced level skills
- Playbook community with 2000+ instructions and peer-support
Got a team, multiple users? Get our Teams All-Access plan instead.
The CXL guarantee
- 7-day no questions asked money back period
- You can immediately apply learnings and improve your results.
Need help convincing your boss?
Click here for a pitch deck, swipe files and tips.
Subscribe to CXL
All plans come with a 7-day trial for $1.
Get access to this and 90+ other training programs.
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