Get more sales by
optimizing your customer journey
40min | 6 lessons | 1 downloadable resource
In this course, you will learn how to:
- Understand the phases in a customer journey flow and the opportunities for engagement at each stage.
- Develop the ability to build a customer journey flow map for any focal point, aiding in the creation of new features, products, and services.
- Develop the ideal customer persona using data analytics to identify your end user, enabling the creation of relevant experiences and optimized investments.
- Understand the architecture and framework necessary to build a customer experience-driven organization, identifying resources, skills, and scope needed for digital transformation.
- Learn the four basic principles to translate a customer experience into products and services, moving beyond journey mapping to activation.
Some companies who train their teams at CXL
Increase customer retention and drive conversions with targeted journey optimization
Creating exceptional customer experiences requires an in-depth understanding of how your customers move through every stage of their journey. This course helps you eliminate guesswork, offering the tools and frameworks to map, analyze, and improve customer touchpoints, ensuring that each step aligns with their needs and your business goals. Learn how to create experiences that drive effective results and build long-term customer loyalty.
Master the secrets of customer journey optimization to increase conversions and build loyalty
Course Length:
40min. 6 lessons.
Optimize the journey your customers go through and turn casual visitors into loyal customers. This course gives you the skills to map, analyze, and refine every touchpoint in your customer’s experience, making sure your brand is both memorable and effective in meeting their needs. By mastering customer journey optimization, you will lead initiatives that drive conversions, improve retention, and increase engagement throughout every stage of the journey.
After completing this online course on customer journey you will be able to assist your team and company with:
- Designing effective, data-backed customer journey maps.
- Identifying and resolving journey friction points.
- Personalizing touchpoints based on customer behaviors.
- Improving cross-department collaboration for consistent experiences.
- Measuring journey effectiveness and optimizing performance.
This course is for you if you are responsible for:
- Customer experience strategy and execution.
- User journey mapping and optimization.
- Marketing campaigns focusing on personalized engagement.
- Aligning touchpoints across teams.
- Data-driven improvement of customer interactions.
Subscribe now and get access
Course Curriculum
Customer journey
Why beginning with Customer experience is important and the stages of an eCommerce Customer Journey
Create a customer journey map
Create personas to aid user flow, build loyalty and reduce churn
Build a CX-driven organization in a retail-driven environment.
It’s not just about Journey Mapping; its about Activation
Naheed’s experience was instrumental in building growth strategies and turnarounds in fashion, footwear, home, and FMCG. A unique ability to understand consumer psychology and convert it into growth and strategy with a focus on digital technology.
This online course
comes with a
Certificate
Completing this course earns you an official CXL Customer Journey Course Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on Linkedin that can be added to your profile.
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Frequently asked questions
Plans
We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes.
Typically annual plans are 40% cheaper per year than paying month-to-month.
Personal or Individual plans are meant for one person where teams have 2 or more people.
A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.
You’ll get:
– Access to 90+ online courses.
– Earn certificates and add them to LinkedIn.
– Thousands of playbooks and resources.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support
Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual).
If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.
Billing
Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.
All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.
One of CXL’s company policies is that we don’t discount. Our focus is on the product – providing the best, highest quality content with our courses.
The listed price on the site shows the best price – you can buy with confidence.
We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.
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