Build success with effective branding
1h 25min | 7 lessons | 0 downloadable resources
In this course, you will learn how to:
- Develop an effective brand purpose, vision, and mission to connect emotionally with your audience.
- Differentiate your brand in a competitive market through effective positioning strategies.
- Craft a unique brand identity that connects with your target audience.
- Implement neuromarketing techniques to influence consumer behavior and decision-making.
- Utilize social selling strategies to optimize brand engagement and drive sales.
Some companies who train their teams at CXL
Differentiate and stand out from the competition with a strong brand identity
Many teams face challenges in aligning their brand’s purpose with customer expectations, leading to diluted messaging and lost engagement. This course helps you bridge that gap by equipping you with the tools and strategies needed to develop a brand that stands out and connects with your audience, making your brand memorable and valued.
Master effective branding to increase market Impact and build customer loyalty
Course Length:
1h 25min. 7 lessons.
This course gives you the skills to build a strong and impactful brand identity that connects with your customers, strengthens your market presence, and inspires loyalty. From defining your brand’s core values to creating consistent messaging across channels, you’ll learn how to create a memorable, impactful brand that stands out from the competition. You will gain actionable skills to build a brand strategy that drives customer engagement and sets your business apart.
After completing this online course on branding you will be able to assist your team and company with:
- Developing a unique brand identity that aligns with core values.
- Creating consistent messaging across all channels.
- Building customer loyalty through powerful brand experiences.
- Executing strategies that boost brand recognition and market influence.
- Utilize storytelling to improve brand connections.
This course is for you if you are responsible for:
- Brand management and marketing strategies.
- Customer engagement and loyalty initiatives.
- Content and messaging consistency.
- Business growth and competitive differentiation.
- Strategic planning and communications.
Subscribe now and get access
Course Curriculum
Branding
1 Brand DNA: The foundation for creating iconic brands
2 Brand soul: The importance of brand purpose, vision and mission
3 Brand positioning: Distinguish your business in a competitive market
4 Brand messaging: Create an engaging brand narrative and experience
5 Brand identity: How to align with brand positioning to develop a brand
6 Go Beyond approach: Create a community of loyal clients and expand the lifetime value of each client
Flavilla Fongang is the founder of the award-winning branding and marketing agency 3 Colours Rule.
When she’s not advising brands such as BBC, Flavilla gives keynote speeches, hosts the podcast Tech Brains Talk, and leads Tech London Advocates – Black Women in Tech.
Mercedes Benz gave Flavilla the “She’s Mercedes” businesswoman award and Linkedin named her as one of the most influential businesswomen.
This online course
comes with a
Certificate
Completing this course earns you an official CXL Branding Course Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on Linkedin that can be added to your profile.
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Subscribe to CXL
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✔ 120+ Highly practical and detailed marketing courses
✔ 10x Programs to give your team the competitive edge
✔ Vetted top 1% of marketing practitioners as instructors
✔ New content monthly with on-demand access
The CXL guarantee: 7-day no questions asked money-back period
Frequently asked questions
Plans
We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes.
Typically annual plans are 40% cheaper per year than paying month-to-month.
Personal or Individual plans are meant for one person where teams have 2 or more people.
A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.
You’ll get:
– Access to 90+ online courses.
– Earn certificates and add them to LinkedIn.
– Thousands of playbooks and resources.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support
Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual).
If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.
Billing
Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.
All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.
One of CXL’s company policies is that we don’t discount. Our focus is on the product – providing the best, highest quality content with our courses.
The listed price on the site shows the best price – you can buy with confidence.
We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.
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