PPC Courses
Every click costs – are you making the most of yours? CXL’s paid media courses teach you how to run smarter campaigns across search, social, and programmatic channels.
Learn campaign strategy, creative testing, bidding optimization, and multi-channel attribution. Taught by performance marketers, you’ll leave with the ability to maximize ROI, cut waste, and scale winning Google, Meta and LinkedIn Ads.
Every module is led by practitioners with proven track records, perfect for marketers and founders who want efficient, profitable campaigns. Learn how to lower acquisition costs, test with precision, and turn media buys into predictable revenue drivers.
Master smart and incremental decision-making in Google Ads with the Experiments feature.
Learn how to navigate Google Ads with confidence, and launch and optimize your first campaign.
Learn to identify a primary growth channel, to set up a profit first method to Ads and Affiliate marketing and own your own data.
Learn what your options are and how to create experiments to extract the most value possible from your LinkedIn Ads.
Apply a systematic approach that separates profitable PPC campaigns from expensive experiments.
This course explores what does and doesn't work on LinkedIn, and it also guides you to validate if LinkedIn is the ideal platform for you.
Learn to plan, create, and manage effective Meta Ads campaigns.