TikTok Marketing: How to Attract New Customers and Drive More Sales

TikTok has evolved from a platform known for viral dance moves to a place of rapid product discovery.
Brands big (like Ray-Ban) and small (like Scrub Daddy) have grown to millions of followers and seen exponential ROI.
For ecommerce business owners and marketers, jumping on this bandwagon is different to jumping on Facebook and Instagram.
In this article, you’ll learn how to gain traction on TikTok to grow awareness, traffic, and acquisition.