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There are three major pillars to every successful competitive org:
Most organizations make the mistake of investing in one pillar. It doesn’t work. Two? Still no. In this course, I’ll show you how to stand up each pillar and outline the pitfalls to avoid along the way.
Learn to leverage strategic analyst relations to accelerate your product marketing program and goals, including establishing, shaping, and refining your product roadmap, pricing, partner channels, promotion strategy, competitive positioning, and alignment with sales and marketing.
Take your growth to the next level with a high impact, highly repeatable form of marketing <– Tangible Result
The relationship between product management and product marketing can be unproductive and lead to missed opportunities for the business, but this does not have to be the case by having a deep understanding of the role and motivations of product management students can turn this into a powerful partnership.
Construct high-performing product marketing teams with Hiring Product Marketers
Learn how to build a product marketing team based on your company’s objectives, so you can help the company succeed and win more customers.
Build your brand’s reputation and engage audiences throughout the buying journey through product marketing content.
- Learn why GA4 is the new Google Analytics and how it differs from Universal Analytics(GA3)
- Get hands-on experience implementing the new tags
- Experience the new core configuration components, including conversions, audiences, events, and more
- Access the new features never available in the free version of GA before (BigQuery Integration, Funnels, Elapsed Time, etc.)
All courses are included with a CXL subscription.