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Drive more leads and revenue with advanced LinkedIn ads

1h 14min | 11 lessons

In this course, you will learn how to:

  • Launch advanced LinkedIn ad campaigns proven to increase ROI and drive revenue.
  • Use precise targeting strategies to reach the exact audience your competitors overlook.
  • Optimize your budgets to reduce CPL and maximize high-quality conversions.
  • Test and validate ad messaging and creative rapidly to scale what works.
  • Clearly measure and report LinkedIn ad performance to demonstrate business impact.

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English subtitles Certificate included
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Most marketers run LinkedIn ads – few truly maximize their potential

If your LinkedIn ads aren’t delivering clear ROI, you’re likely missing advanced strategies that make the difference. This course guides you beyond basic campaign setups, teaching you to target more effectively, spend more wisely, and scale confidently. Stop settling for average performance and start driving serious revenue.

Master advanced LinkedIn ads techniques to drive targeted leads and maximize ROI

Course Length:
1h 14min. 11 lessons.

This course provides proven frameworks and actionable insights for marketers ready to level up. You’ll discover how to leverage LinkedIn’s unique targeting capabilities and create campaigns that perform and generate results. Gain the confidence and expertise you need to consistently outperform your competition by learning how to lower costs per click through smart bidding, systematically target the right audience, and build high-converting ad funnels.

After completing this online course on advanced LinkedIn ads, you will be able to assist your team and company with:

  • Implementing advanced targeting strategies to reach high-value LinkedIn audiences.
  • Designing and executing LinkedIn ad campaigns optimized specifically for ROI.
  • Scaling profitable LinkedIn ad programs across multiple audiences and markets.
  • Accurately measuring campaign effectiveness, ensuring clear business impact.
  • Reducing wasted spend by quickly identifying and refining high-performing ads.

This course is for you if you are responsible for:

  • Leading or executing LinkedIn ad campaigns at an advanced level.
  • Driving measurable, revenue-focused results through social advertising.
  • Maximizing the efficiency of ad spend to increase profitability.
  • Delivering consistent growth from LinkedIn as a marketing channel.
  • Providing clear, actionable insights from LinkedIn advertising performance.

Look no further than CXL, this is the best and most recommended course you will find on Advanced LinkedIn Ads.

Subscribe now and get access

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Course Curriculum

Advanced LinkedIn Ads

Gauging Your LinkedIn Ads Performance: Benchmarks

In this lesson, we’re going to let you know what to expect on average so you can tell where you need to concentrate your optimization efforts.

Controlling Your Costs with Bidding and Budgeting

In this lesson, you’ll come to understand how to control costs, the smart way.

Advanced Targeting Strategy for LinkedIn Ads

In this lesson, you’ll understand the nuances of the targeting options to best utilize them.

Setting Up and Tuning Up Your LinkedIn Ads Campaigns

Setting up your campaigns the right way is the best way to unlock better ad performance, easier reporting, and access to more scale.

LinkedIn Ads Objectives and How to Use Them For Better Pricing

In this lesson we’ll talk about how to use LinkedIn Ads objectives to our advantage for better costs.

How to Build Funnels with LinkedIn Ads Using Retargeting

Marketers know that warm, educated prospects convert better than cold prospects. It’s important to understand the retargeting abilities on the platform to nurture prospects from cold to warm. Topics covered The pitfalls and challenges inherent in using …

How to Select an Offer that Converts with LinkedIn Ads

In order to convert prospects, you have to have an offer that is attractive enough to them which outweighs the friction of filling out a form.

Traffic Patterns for Dayparting and Ad Scheduling on LinkedIn Ads

Traffic patterns on LinkedIn vary widely based on the time of day, and the platform doesn’t provide tools for scheduling your ads.

Optimizing and Troubleshooting your LinkedIn Ads Performance

Once you’re able to identify the areas of your account that are struggling, you’ll need the tools to optimize and troubleshoot to find the right audiences, messaging, and offers.

How to Tag, Track, and Attribute your LinkedIn Ads Traffic to Assess your Return On Investment

The ultimate goal of running ads on LinkedIn is to generate customers and you’ll need the ability to track and attribute how that traffic performs deeper into your sales process.

AJ Wilcox

CEO @ B2Linked.com

He’s managed over $150M in spend on the platform, they are official LinkedIn partners. He’s host of the LinkedIn Ads Show podcast, and has managed 5 of the world’s top 10 LinkedIn Ads accounts.  He’s a ginger & triathlete. He lives in Utah, has 4 adorable kids, and his company car is a wicked-fast go kart.

This online course
comes with a
Certificate

Completing this course earns you an official CXL Advanced LinkedIn Ads Course Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on Linkedin that can be added to your profile.

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Frequently asked questions

Plans

What is the difference between the monthly, quarterly and annual plans?

We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes.

Typically annual plans are 40% cheaper per year than paying month-to-month.
What is the difference between the individual and teams plans?

Personal or Individual plans are meant for one person where teams have 2 or more people.

A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.
What is included in the all-access plan?

You’ll get:
– Access to 90+ online courses.
– Earn certificates and add them to LinkedIn.
– Thousands of playbooks and resources.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support
Can I switch plans later if I want to?

Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual).

If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.

Billing

What are the payment options available?

Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.
What is parity pricing?

All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.
Is there a discount available?

One of CXL’s company policies is that we don’t discount. Our focus is on the product – providing the best, highest quality content with our courses.

The listed price on the site shows the best price – you can buy with confidence.

We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.

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