Decrease Facebook and LinkedIn Cost per Demo With Visual Metaphors and Memes
By using visual metaphors and memes as ad creatives on LinkedIn and Facebook, Reply.io decreased their cost per demo by more than 60%.
- Build an all-bound marketing engine
- Improve ad efficiency with LinkedIn thought leader ads
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- B2B Demand Gen
- B2B GTM Strategy: Get to $10m ARR
- Bottom-of-funnel SEO strategies in tough niches
- Building optimized B2B content funnels with AI
- Content Strategy for Demand Generation
- Experimentation-led GTM
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- ABM - Get ROI in 6 Weeks
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- Bottom-of-funnel SEO strategies in tough niches
- Building optimized B2B content funnels with AI
- Growth Focused SEO testing
- On-Page, On-Site & Programmatic SEO
- SEO-Driven Editorial Calendar
- Content Strategy for Demand Generation
- Email Marketing: Fundamentals
- Scaling Content Marketing
- Improve your LTV:CAC on Google Ads
- LinkedIn Experimentation
- Plan, validate, and scale PPC campaigns
- Validate and scale LinkedIn Ads
- Validate and scale Meta Ads
- ABM - Get ROI in 6 Weeks
- AI for ABM list building and outreach
- Align sales, marketing and leadership in B2B
- B2B Demand Gen
- B2B GTM Strategy: Get to $10m ARR
- Building optimized B2B content funnels with AI
- Experimentation-led GTM
- Growth Strategy
- ICP modeling and targeting with AI
- Partner Marketing
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- Voice of Customer data
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- Content recycling
- Content Strategy for Demand Generation
- Email Marketing: Fundamentals
- Sales Copywriting & Product Messaging
- Scaling Content Marketing
- Standardize and scale on-brand content with a custom brand GPT
- Growth Focused SEO testing
- Increase visibility and revenue from AI discovery engines
- On-Page, On-Site & Programmatic SEO
- Optimizing pages with GEO
- SEO Link Building
- SEO-Driven Editorial Calendar
- Advanced Experimentation Masterclass
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- BigQuery and GA4
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- Preparing for Your GA4 Implementation
- Special Topics in GTM for GA4
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- Attribution
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- Excel and Sheets for marketers
- Advanced Google Tag Manager
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- B2B Demand Gen
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- Content Strategy for Demand Generation
- Email Marketing: Fundamentals
- Product Marketing Content
- Running efficient B2B campaigns
- Scaling Content Marketing
- Google Ads Experiments
- Google Ads for Beginners
- Growing AppSumo to $80M with performance marketing
- Improve your LTV:CAC on Google Ads
- LinkedIn Experimentation
- Plan, validate, and scale PPC campaigns
- Validate and scale LinkedIn Ads
- Validate and scale Meta Ads
- Bottom-of-funnel SEO strategies in tough niches
- Content Strategy for Demand Generation
- Growth Focused SEO testing
- Increase visibility and revenue from AI discovery engines
- On-Page, On-Site & Programmatic SEO
- Optimizing pages with GEO
- SEO Link Building
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- Email Marketing: Fundamentals
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- Email Marketing: Fundamentals
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- Project Management for Marketers
- Strategic Analytics Framework for GA4
- Improve your LTV:CAC on Google Ads
- Plan, validate, and scale PPC campaigns
- Validate and scale LinkedIn Ads
- Validate and scale Meta Ads
- Building optimized B2B content funnels with AI
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Maksym Zubenko
Maksym Zubenko is the Head of Product Marketing and Lead Generation at Reply.io, with almost 10 years of experience in marketing roles.
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B2B Marketing and AI courses
How people search, compare and buy products and services is changing.
Your marketing should change too.
This 5-track program is designed to keep you up-to-date with B2B marketing and AI.