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Jacob McMillen

Jacob McMillen is a website & email copywriter and a content strategist. He helps businesses optimize their messaging at every stage of the conversion funnel. Download his free guide: 20 Field-Tested Techniques For Tripling Your Email List In Under A Year.

Mobile Landing Pages: 4 Things that Work More Often than Not

Let’s talk about a collective marketing pain: Pretty much everyone’s mobile conversions suck.

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What’s on my mind

Hi, I'm Peep Laja—founder of CXL. I'm a former champion of optimization and experimentation turned business builder.

I do a lot of thinking, reading, and writing around business, strategy, and optimization. I send a weekly newsletter with what's on my mind on this stuff.