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Aaron Beashel

Aaron is a B2B SaaS Marketing consultant who has helped grow great companies like InVision, Campaign Monitor & Xero. You can check out his blog and portfolio at aaronbeashel.com

When it comes to SEO, it all starts with keyword research. 

Before you kick off a link-building campaign or invest in creating quality content, you need to understand where the volume is, how competitive terms are, and the intent behind those queries.

But what does an effective keyword research strategy look like? 

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