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Course

Introduction to landing page optimization

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About this course

Learn how to use effective copywriting and intuitive design to optimize your landing pages.

Course length: 0

Lessons

Why LPO is About Much More Than the Landing Page Itself

Understanding Cortisol – Your Customer’s Built-in Alarm System

Quantitative vs. Qualitative Research – when do you use what?

Why Copy and Design Go Hand in Hand

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