Customer Churn: How to Detect It and What to Do about It

You’ve acquired a ton of customers lately for your SaaS company. On the surface, this is awesome. More customers, more money. So you throw your energy into your customer funnel. However, soon after sign-up, they seem to fly right out the back door.
Why is this happening? Why do customers leave—or use the service less—often without saying anything? What you’re experiencing is customer churn.