Lars Lofgren – CXL Institute Revenue optimization services Copytesting Blog Search Start 7-day trial for $1 Subscriptions Minidegrees Live sprints Online courses Free courses Resources

Lars Lofgren

Lars Lofgren

Lars is currently the CEO of QuickSprout. Before that, he was the Director of Growth at I Will Teach You To Be Rich and KISSmetrics.

I've Built Multiple Growth Teams. Here's Why I Won't Do It Again.

I love running growth teams.

It’s everything I could want from a job. It directly impacts the company, is fairly autonomous, works great with a few high-caliber folks, and involves a ton of A/B tests.

I’ve spent years running these teams—but I don’t know if I’ll ever build one again. I doubt that I’ll even have a growth team at any company I’m managing in the future.

Keep reading

Apply for the Culture of Experimentation Sprint

Chad Sanderson has led experimentation at Oracle, Subway, Sephora, Microsoft and Convoy. Join Chad’s 6-week live interactive training program to develop a culture of experimentation at your company.

Apply now

We’re running live CXL Sprint programs in two other disciplines:

Sign up here to stay updated with upcoming program and enrollment info.

Categories