21 Landing Page Tips To Help You Stop Screwing Up Your Conversion Rates
So you have a landing page – or maybe 87 of them. Too bad you’re screwing them up.
All Things Growth and Marketing
A/B Test Planning: How to Build a Process that Works
A strong A/B testing plan will allow you to increase your revenue. You’ll also learn valuable insights about your customers because you’ll know their preferences instead of guessing what they want.
Your Design Sucks. And Copy. And Your Idea is Wrong (or Why You Need Continuous Optimization)
How often does this happen:
A company budgets for a website, it’s built according to the budget and then it’s done. Hooray! … and everybody moves on to other important things.
Unfortunately too often.
Maximizing Your Autoresponder Campaign: Content, Length & Frequency
Most people won’t buy anything on the first visit, so you need to capture emails. And then what? In this article we’re going to dive deep into a discussion about creating content for your autoresponder campaign.
6 Ways to Re-Optimize Your Email Auto-responder Campaign to Improve Opens, Clicks, and Sales
So you’ve used different landing page strategies, managed to entice visitors with a great lead magnet, and you’re capturing emails like a boss.
Question is, now that they’re on your list, what do you do with them?
How Responsive Design Boosts Mobile Conversions
How to Spy on Your Competitors to Increase Conversions
There are hundreds of ways to increase the conversion rate of a website: A/B testing, customer surveys, and usability studies are all hugely important techniques. But what about spying?
Screw Vanity Metrics – Show Me The Money
This is a guest post by Dan Norris from Informly.
In my last business I was obsessed with traffic. I started a blog and I clearly remember the day I cracked 5,000 monthly visitors woo hoo! Only took me about 2 years.
Quick Course On Effective Website Copywriting (6 Steps)
Many dismiss copywriting as something that ad agency people do. Truthfully, all of us need to pay close attention to copywriting if we want to achieve our business objectives.
How Your Customers Actually Read Your Emails
This is a guest post by Chris Hexton from Vero.
Have you ever thought about how your customers actually read your emails? As in, how they approach them… mentally?