Have you ever received an email from a “[email protected]” address? Of course, you have! This is a “standard practice” that many companies do that removes the human element from your emails. Do you want your customers to open and engage with your emails? Don’t be a robot. In this video, I give you an easy step to make your emails more human.
your<00:00:00.210> company's<00:00:00.719> sending<00:00:00.930> emails<00:00:01.439> but<00:00:02.070> what make it come from him so let's say your
name<00:00:49.890> is<00:00:50.039> Linda<00:00:50.430> and<00:00:50.579> I'm<00:00:51.030> subscribing<00:00:51.480> to their names and emails use a human name
who<00:00:42.030> is<00:00:42.210> actually<00:00:42.420> sending<00:00:42.899> out<00:00:43.050> these<00:00:43.260> emailswho is actually sending out these emails
who is actually sending out these emails
that<00:00:43.770> Linda<00:00:44.219> is<00:00:44.250> it<00:00:44.489> Susie<00:00:44.910> is<00:00:45.090> it<00:00:45.270> is<00:00:45.450> it<00:00:45.600> youthat Linda is it Susie is it is it you
that Linda is it Susie is it is it you
whatever<00:00:46.590> your<00:00:46.770> name<00:00:46.920> is whatever your name is
whatever your name is
make<00:00:47.700> it<00:00:47.850> come<00:00:48.030> from<00:00:48.210> him<00:00:48.450> so<00:00:48.899> let's<00:00:49.260> say<00:00:49.440> your make it come from him so let's say your
name is Linda and I'm subscribing to
like machine names into the sender send
their<00:00:38.520> names<00:00:38.700> and<00:00:38.969> emails<00:00:39.300> use<00:00:39.960> a<00:00:39.989> human<00:00:40.739> name your company's sending emails but what
your newsletter and then you quit and
your newsletter and then you quit and
move<00:00:53.789> on<00:00:54.000> and<00:00:54.239> Robert<00:00:54.539> takes<00:00:54.719> over<00:00:54.989> and move on and Robert takes over and
move on and Robert takes over and
Roberts<00:00:55.379> start<00:00:55.620> sending<00:00:55.920> emails<00:00:56.039> I<00:00:56.520> don'tRoberts start sending emails I don't
Roberts start sending emails I don't
know<00:00:57.420> who<00:00:57.570> Robert<00:00:57.780> is<00:00:58.020> so<00:00:58.260> when<00:00:58.410> I<00:00:58.440> see<00:00:58.710> an know who Robert is so when I see an
know who Robert is so when I see an
email<00:00:59.070> from<00:00:59.160> Robert<00:00:59.640> I'm<00:00:59.730> like<00:00:59.879> who<00:00:59.969> the<00:01:00.090> hell their names and emails use a human name
name is Linda and I'm subscribing to
your<00:00:51.750> newsletter<00:00:52.110> and<00:00:52.559> then<00:00:52.980> you<00:00:53.160> quit<00:00:53.430> and like machine names into the sender send
cannot send emails to you that doesn't
be a better one but of course don't put
like<00:00:35.610> machine<00:00:36.420> names<00:00:36.840> into<00:00:37.170> the<00:00:37.380> sender<00:00:38.040> send your company's sending emails but what
should<00:00:02.520> the<00:00:02.669> sender<00:00:03.149> name<00:00:03.570> be<00:00:03.959> on<00:00:04.230> those should the sender name be on those
should the sender name be on those
emails<00:00:09.170> whatever<00:00:10.170> you<00:00:10.440> do<00:00:10.650> at<00:00:11.280> least<00:00:11.690> don't emails whatever you do at least don't
send emails out of a at no reply email
send emails out of a at no reply email
you<00:00:16.859> so<00:00:17.250> you're<00:00:17.490> sending<00:00:17.699> emails<00:00:18.240> to<00:00:18.480> me<00:00:19.320> but<00:00:20.130> I you so you're sending emails to me but I
you so you're sending emails to me but I
cannot<00:00:20.730> send<00:00:21.210> emails<00:00:21.570> to<00:00:21.630> you<00:00:21.960> that<00:00:22.769> doesn't emails whatever you do at least don't
send<00:00:12.990> emails<00:00:13.410> out<00:00:13.559> of<00:00:13.740> a<00:00:13.860> at<00:00:14.070> no<00:00:14.730> reply<00:00:15.410> emailcannot send emails to you that doesn't
kind<00:00:23.220> of<00:00:23.369> check<00:00:23.519> and<00:00:23.670> essentially<00:00:24.359> you<00:00:24.480> need kind of check and essentially you need
to<00:00:24.750> be<00:00:24.869> a<00:00:24.900> customer's<00:00:25.380> eccentric<00:00:26.279> right<00:00:26.519> so to be a customer's eccentric right so
to be a customer's eccentric right so
it's<00:00:27.269> you<00:00:27.720> want<00:00:28.109> people<00:00:28.529> to<00:00:28.650> respond<00:00:29.070> you<00:00:29.220> want it's you want people to respond you want
it's you want people to respond you want
engagement<00:00:30.449> so<00:00:30.570> it's<00:00:30.720> like<00:00:30.869> yes<00:00:31.500> reply<00:00:31.980> would engagement so it's like yes reply would
engagement so it's like yes reply would
be<00:00:32.520> a<00:00:32.550> better<00:00:32.850> one<00:00:33.120> but<00:00:33.480> of<00:00:33.630> course<00:00:33.870> don't<00:00:34.590> put kind of check and essentially you need
be a better one but of course don't put
Excel so we always know how this is this
sends emails or if you know my colleague
sends emails or if you know my colleague
weights<00:01:22.979> and<00:01:23.280> x'mas<00:01:23.610> and<00:01:23.759> its<00:01:23.880> weight<00:01:24.090> at<00:01:24.299> Cweights and x'mas and its weight at C
weights and x'mas and its weight at C
Excel<00:01:24.840> so<00:01:25.500> we<00:01:25.650> always<00:01:25.830> know<00:01:26.130> how<00:01:26.310> this<00:01:26.520> is<00:01:26.670> this human don't use no reply and don't use
robots
Excel so we always know how this is this
company<00:01:27.330> it's<00:01:27.420> just<00:01:27.570> somebody<00:01:27.930> else<00:01:28.140> so<00:01:28.860> be<00:01:29.040> a company it's just somebody else so be a
company it's just somebody else so be a
human<00:01:29.579> don't<00:01:30.360> use<00:01:30.630> no<00:01:30.840> reply<00:01:31.229> and<00:01:31.619> don't<00:01:32.130> use human don't use no reply and don't use
company where you know pet from C Excel
company where you know pet from C Excel
sends<00:01:20.670> emails<00:01:21.030> or<00:01:21.240> if<00:01:21.630> you<00:01:21.840> know<00:01:21.960> my<00:01:22.140> colleague is this kind of an unsubscribe gonna hit
spam<00:01:02.359> so<00:01:03.470> people<00:01:04.470> change<00:01:04.769> that's<00:01:05.100> normal emails is to send from John at this
company<00:01:18.600> where<00:01:18.900> you<00:01:19.049> know<00:01:19.170> pet<00:01:19.409> from<00:01:19.650> C<00:01:19.890> Excel emails is to send from John at this
this while still keeping a human face to
emails<00:01:14.700> is<00:01:14.939> to<00:01:15.150> send<00:01:15.479> from<00:01:15.920> John<00:01:16.920> at<00:01:17.220> thisthis while still keeping a human face to
are a company so the better way to do
this<00:01:11.909> while<00:01:12.750> still<00:01:13.080> keeping<00:01:13.290> a<00:01:13.590> human<00:01:13.920> face<00:01:14.130> to are a company so the better way to do
people will you know do stuff so and you
are<00:01:09.210> a<00:01:09.689> company<00:01:10.140> so<00:01:10.439> the<00:01:10.890> better<00:01:11.130> way<00:01:11.369> to<00:01:11.430> do people will you know do stuff so and you
spam so people change that's normal
people<00:01:05.909> will<00:01:06.090> you<00:01:06.390> know<00:01:06.650> do<00:01:07.650> stuff<00:01:07.760> so<00:01:08.760> and<00:01:09.030> you spam so people change that's normal
is this kind of an unsubscribe gonna hit
email from Robert I'm like who the hell
is<00:01:00.300> this<00:01:00.480> kind<00:01:00.690> of<00:01:00.780> an<00:01:00.840> unsubscribe<00:01:01.320> gonna<00:01:01.739> hitemail from Robert I'm like who the hell
you
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The Pe:p Show is a series of short and to the point videos. Topics that I’m covering go way past conversion stuff – it’s about optimizing all the things: your life, health, relationships, work, and business. I will also be interviewing industry peers on various topics like digital marketing, growth hacking, and more.
Hi, I'm Peep Laja—founder of CXL. I'm a former champion of optimization and experimentation turned business builder.
I do a lot of thinking, reading, and writing around business, strategy, and optimization. I send a weekly newsletter with what's on my mind on this stuff.
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