SaaS Acquisition: The Hidden Risks of a “Frictionless” Sign-Up Flow
Optimizing the sign-up flow is a never-ending saga for SaaS companies, for whom it’s mission-critical to acquire and activate users as quickly as possible.
Nikola Kožuljević
Nikola is an experienced marketing professional turned product manager. He loves discovering stories from numbers, conversing with bots, and building great solutions.
Connect with him on LinkedIn.