Google’s AI search optimization guide is right about the basics
Last week, Google published its first official guide on generative AI optimization, and it’s the reset a lot of marketing teams needed.
Every week brings a new batch of AI-search optimization “hacks,” like llms.txt files, content “chunking”, AI-specific schema, or inauthentic brand “mentions”, and most of them aren’t worth the time. Google’s guide cuts through it.
