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Tom Krawiec

Tom Krawiec is head of Growth at Rejoiner. He’s in charge of finding and optimizing channels to acquire new customers. He writes copy for Rejoiner customer email campaigns and A/B tests to increase revenue. Tom is a coffee and UFC geek.

cart-abandonment

If there were only one email campaign we could send for 350+ of our online retail and eCommerce customers for rest of their lives it would be this one….

The cart abandonment campaign.

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What’s on my mind

Hi, I'm Peep Laja—founder of CXL. I'm a former champion of optimization and experimentation turned business builder.

I do a lot of thinking, reading, and writing around business, strategy, and optimization. I send a weekly newsletter with what's on my mind on this stuff.

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