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Patrick Campbell

As a founder and CEO, Patrick Campbell leads a team obsessed with data. He’s all about pricing, metrics, and spearheading ProfitWell—the software platform that provides monetization and retention strategies for companies with recurring revenue models.

ProfitWell also provides free turnkey subscription financial metrics for over 8,000 companies.

Prior to founding his own SaaS operation, Patrick led strategic initiatives for Boston-based Gemvara and was an economist at Google and the U.S. Intelligence community.

8 Keys to Value-Based SaaS Pricing Pages

As a SaaS company, both your product and service are unique solutions, and your pricing page should reflect that.

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What’s on my mind

Hi, I'm Peep Laja—founder of CXL. I'm a former champion of optimization and experimentation turned business builder.

I do a lot of thinking, reading, and writing around business, strategy, and optimization. I send a weekly newsletter with what's on my mind on this stuff.