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Edgar Spongolts

Edgar Spongolts

Edgar is the Director of Optimization for CXL Agency.

He has more than a decade of experience crafting meticulous, high-value CRO strategies for clients such as ADP, Iron Mountain, BitDefender, and eBay.

Pitching a Data Strategy? Here's How to Ensure the C-Suite Says “Yes.”

Are you a CMO who thinks accurate attribution is a pipe dream? Or a customer experience director who has to hack together data to create something resembling a customer journey?

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What’s on my mind

Hi, I'm Peep Laja—founder of CXL. I'm a former champion of optimization and experimentation turned business builder.

I do a lot of thinking, reading, and writing around business, strategy, and optimization. I send a weekly newsletter with what's on my mind on this stuff.

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