B2B Growth Playbook: Inbound Strategies for Early-Stage Startups

I’m Steve Armenti, founder of twelfth — a boutique growth agency for B2B SaaS companies. Over the past 16 years, I’ve led growth marketing and demand generation programs for both startups and big names like Google and DigitalOcean. In that time, I’ve worked with dozens of early-stage startups facing the same challenge: how to drive significant growth with limited budgets. Through trial and error, and with my extensive experience, I’ve developed a playbook of inbound strategies that help resource-constrained startups punch above their weight. I’m excited to share these insights with you.