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Corey Haines

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Corey is the Head of Growth at Baremetrics a metrics, dunning, and engagement tool for SaaS & subscription businesses. He is also the founder of Swipe Files and creator of Refactoring Growth and Mental Models for Marketing.

Create an Offboarding Flow that Improves Retention

Customer onboarding flows get all the love. Figuring out how to get more users to important milestones, find value, and integrate into their workflow is exciting stuff (for SaaS nerds like us).

But you know what doesn’t get any love? Customer offboarding: all the steps involved in a customer canceling their account and successfully disengaging from the product.

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