Become great at customer acquisition

Start acquiring customers profitably and at scale

• Learn how to get great return on ad spend for key paid acquisition channels like Google Ads, Facebook Ads, YouTube Ads and LinkedIn Ads.
• Learn key content and SEO skills like content marketing strategy, technical SEO, managing editorial calendars for SEO, and much more.
• Apply industry-agnostic acquisition processes and frameworks for digital marketing.

In this extensive certification program by CXL, you will learn the methodologies and processes that top growth executives have used to execute campaigns for exponential and continuous growth.

At the end of the program, you’ll be able to implement processes, tools, and techniques to grow your business, no matter the industry you’re in.

Practical curriculum teaching you what the market needs right now from acquisition specialists, created by leading practitioners.

We work with industry experts to determine the most relevant topics. What is useful and in-demand has informed our curriculum more than anything else.

Courses are taught by hand-selected top practitioners, names that people in the industry know well.

Perfect for marketers looking to become a customer acquisition pro

This is a comprehensive training program that will give you the skills to do effective customer acqusition.

It covers all key customer acquisition channels – both paid and organic. You get the full gamut of skills you need to become a customer acquisiton pro.

Pass the final test and become a CXL Certified Customer Acquisition Specialist.

42h 19min of videos & study material.

This Customer Acquisition training program is designed to give you advanced level skills in customer acquisition. You get 42h 19min of video courses.

All of our instructors are hand-picked, and carefully vetted. Our approach is straightforward – every instructor needs to be the absolute best in the world at what they do.

Show off your hard-earned skills and strengthen your profile

LinkedIn found that people who add credentials to their profile receive 6x more profile views than those who don’t.

Add your certificates to your profile, share your accomplishments with the world, and join our alumni network.

Discover new career opportunities in marketing

The world of marketing moves quickly, and it’s essential you stay up to date with the latest marketing skills. With more than 1.6 million digital marketing roles listed on Linkedin alone, there are plenty of opportunities for those looking to grow their marketing careers.

We’ve built a marketing focused job board to help you find the perfect role. Whether you’re looking to grow your career in CRO, analytics, or growth marketing, we’re here to help—apply here.