Paid Ads

B2B Marketing & Growth Minidegree

B2B Marketing, Customer acquisition, Digital Marketing, Paid Ads, PPC

Plan your next 12 months and apply AI bidding, targeting, tracking and PMax to improve ROAS.

B2B Marketing, Customer acquisition, Digital Marketing, Paid Ads, PPC

Apply a systematic approach that separates profitable PPC campaigns from expensive experiments.

AI for Marketing, B2B Marketing, Customer acquisition, Digital Marketing, Paid Ads, PPC

This course explores what does and doesn't work on LinkedIn, and it also guides you to validate if LinkedIn is the ideal platform for you.

AI for Marketing, B2B Marketing, Customer acquisition, Digital Marketing, Paid Ads, PPC

Learn to plan, create, and manage effective Meta Ads campaigns.