Programmatic On-Page SEO Course
Scale organic growth with
on-page, on-site & programmatic SEO
2h 02min | 12 lessons | 5 downloadable resources
In this course, you will learn how to:
- Scale SEO with programmatic methods, and turn thousands of pages into high-ranking assets.
- Use on-page SEO techniques that actually increase rankings, no more outdated checklists.
- Optimize site architecture and internal linking for maximum crawlability and rankings.
- Leverage automation and data to enhance SEO at scale.
- Correctly analyze SEO performance, so you know exactly what’s working (and what’s not).


Trusted by marketers at


Master on-page, on-site & programmatic SEO, optimizing at scale to drive maximum organic growth
Course Length:
2h 02min. 12 lessons.
This isn’t another SEO 101 course. It’s built for serious marketers who want scalable, high-impact SEO strategies, taught by practitioners who actually do this for a living. Every tactic is tested, and every strategy is designed to get real, measurable results. Learn how to create high-performing content at scale, optimize site architecture, and leverage data to drive your SEO performance.
After completing this online course on on-page, on-site & programmatic SEO you will be able to assist your team and company with:
- Building and executing programmatic SEO strategies that scale.
- Optimizing large-scale sites using structured, repeatable processes.
- Using automation and data to enhance on-page and technical SEO.
- Improving rankings and organic traffic without manual bottlenecks.
- Measuring, analyzing, and iterating SEO performance for continuous growth.
This course is for you if you are responsible for:
- SEO professionals tired of slow, manual optimizations that don’t scale.
- Growth marketers looking to drive more organic traffic without paid spend.
- Content teams who want to optimize at scale, not page-by-page.
- Product & engineering teams working on SEO-driven websites and marketplaces.
- Marketing leaders who need SEO strategies that compound over time.
Look no further than CXL, this is the best and most recommended course you will find on on-page, on-site, & programmatic SEO.
Subscribe now and get access
Course Curriculum
On-Page, On-Site & Programmatic SEO
Intro: What does on-site SEO encompass?
AI & Quality Content
E-E-A-T
Leveling Up Your Content Quality
Competitive Content via SERP Analysis & Content Briefs
Bonus: Content Briefs Walkthrough
Topic Clustering & Information Architecture
Internal Linking
SEO testing & content refreshes
Programmatic SEO
International & Multilingual SEO
Final Exam: On-Page, On-Site & Programmatic SEO
Logan, a B2B SEO consultant with 15+ years of experience, built a 15X SEO program at Tipalti. He’s passionate about teaching on-page strategy and SEO and was featured on CXL, Moz, TrafficThinkTank, and other top communities in the SEO and digital marketing world.
This online course
comes with a
Certificate
Completing this course earns you an official CXL On-Page, On-Site & Programmatic SEO Course Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on LinkedIn that can be added to your profile.

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AI-Forward Marketing Executive
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Growth Marketer | MBA | Product Owner
“What a great session, and what an incredible week at CXL… what I enjoy the most is this:
Being around curious minds, leaving inspired to test, putting ideas into practice. having conversations that sharpen your thinking, asking (a lot of) questions, sorry, not sorry…
The SEO + n8n session gave me a lot to think about… honestly, I feel like a machine.”
AI/B2B Marketing Programs
“Officially CXL Certified in Redesigning Marketing Workflows for AI.
A great deep-dive into building AI into marketing the right way… rethinking the workflows from the ground up.”
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“How is AI affecting the role of a marketer? I have seen this question asked a hundred times and rarely seen a credible answer. CXL ran a webinar this week that actually delivered one.
It had a bit of a cold shower effect, just data and a clear-eyed look at where things are.”
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I got so deep in the content that a year later, in a completely unexpected turn of events, I was hired by Speero. Boom. Easily a 50x ROI right there.
CXL doesn’t mess around. They prioritize quality over quantity to make a real impact on your career.”
Here is what other marketers said
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Frequently asked questions
Plans
What is the difference between the monthly, quarterly and annual plans?
The main differences are the billing period and access to live courses:
Annual: On-demand courses plus live courses, including new live courses throughout the year. Billed annually and offers the best value..
Monthly: On-demand courses only. Billed monthly.
Quarterly: On-demand courses only. Billed every 3 months at a lower monthly rate.
What is the difference between the individual and teams plans?
Individual plans are designed for one learner.
Team plans are available for 2 or more people and include additional tools to help manage learning across your team, including:
- Track learning progress and engagement.
- Invite and manage team members.
- Create learning roadmaps for individual users.
What is included in the subscription plan?
All subscription plans include:
- 80+ certifiable B2B marketing courses and Minidegree programs.
- Certificates that can be added to LinkedIn.
- Progress tracking.
Are live courses and workshops included?
Live courses and workshops are included on annual plans. Monthly and quarterly plans cover the on-demand catalog and every Minidegree.
Can I switch plans later if I want to?
Yes. You can change between Monthly, Quarterly, and Annual billing plans.
If you would like to move from an individual subscription to a team plan, please contact our Customer Success team via live chat and we’ll be happy to help.
What is the difference between the AI Native cohort and the subscription?
The AI Native cohort is a guided learning experience focused specifically on becoming an AI Native Marketer. It includes live cohort sessions, session recordings, preparation materials and resources, progress tracking, and certification.
The subscription gives you access to our broader library of B2B marketing and AI courses. The Annual subscription also includes access to live courses throughout the year.
Does the AI Native cohort include access to the full CXL course library?
No. The AI Native cohort is a separate learning experience focused on the AI Native Marketer program.
If you want access to the wider CXL course library and ongoing learning content, you can choose one of our subscription plans.
Billing
What are the payment options available?
Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.
Can I pay in my own currency?
All of our products are priced in USD currency. We have established a system where you can pay in your local currency.
Is there a discount available?
- We don’t do discounts. Our focus is on the product. Providing the best, highest quality content with our courses.
- The listed price on the site shows the best price. You can buy with confidence.
- We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.