1 to 1.5 hours a day, Monday to Friday, which is 5 to 7.5 hours a week. Monday is your prep, 30 to 60 minutes. Tuesday is the 90-minute live workshop. Wednesday and Thursday you build, with the community open and us in it. Friday is the demo session in the community. That time is not coursework: you finish something that goes into your job the following week. If your calendar cannot hold it, take the next run instead.

Every build in the cohort, the Tuesday workshops, Monday prep, the community with us in it all week, Friday demo sessions, the prep path for each build matched to your level, the on-demand course library, recordings of everything, and seven certificates for LinkedIn. You also keep every artifact you build.

Every session is recorded and added within a week, and the community carries the rest. A missed Tuesday workshop is a delayed session, not a lost one, and Monday prep is pre-recorded anyway. If you miss most of a week, take the deferral instead of struggling through.

Full refund until the first workshop on 29 September, no questions asked. After that there are no refunds, because the cost is in running the room. You get one free deferral instead, to any future run of the same cohort, valid 12 months. Your recordings and build path stay available either way.

Demo it on Friday and if the build does not do what we promised, we refund you in full. Four conditions, stated at checkout before you pay: you do the Monday prep, attend the Tuesday workshop, troubleshoot in the community during the week, and demo on Friday. The guarantee rewards doing the work. It does not rescue not doing it.

Yes, and weeks one and two are the gate. Marketing Brain builds the context repo and working environment every later build draws from. Without it you are prompting from scratch each week, which is the thing this program exists to stop.

The Tuesday workshop is the same for everyone, but Monday’s prep is matched to your level. If you have never opened n8n, your prep starts at the foundation, and the first two weeks are deliberately slower for that reason. Come with a working laptop, admin rights on the tools you want to connect, and paid access to the LLM of your choice for the heavier AI work.

You build on your own data, in your own tools, over MCP connections, the standard way AI tools connect to other software. You decide what gets connected and what does not. We teach the systems thinking, and you apply it inside your own infrastructure and protocols.

Operators who run the specific system in production, not generalists. Each build names its instructor with their track record before you buy.

A running workflow per build, built on your own data. A context repo, a competitive intelligence agent, a campaign engine with a quality gate, a reporting agent, a company brain. Working software you use on the job, not notes and not a slide deck.

ChatGPT will help you do a task faster. It will not redesign your workflow, tell you which one to retire, or check that your output is trustworthy at scale. That is the gap between Assisted and Native, and it is the whole curriculum.

Five skill areas, three stages: Assisted, Integrated, Native. The quiz tells you where you stand in each, and your prep path into each build is built from the gaps. You retake it when you are ready to move up.

The shape of the curve in the bandwidth section is inspired by Kieran Flanagan’s U-curve of AI productivity. It illustrates the pattern we see in cohorts rather than plotting measured data.

Yes, seven times. Each of the six builds carries its own certificate, and finishing the cohort earns the program-level CXL Certified: AI Native Marketer. All of them add to LinkedIn in one click.

They are not attendance badges. A certificate is issued when your workflow runs on your own data and you demo it, on the same four conditions as the guarantee: do the Monday prep, attend the Tuesday workshop, troubleshoot in the community during the week, and demo on Friday. Watching the recordings on their own earns you nothing.