How can you make Facebook Advertising work for B2B? I sat down with Curt Maly, Facebook Advertising Expert @ Black Box Social Media, and he says: it is all relationship building. Instead of just asking people to buy your stuff, we want to engage them with relevant, high-quality content in the way they want to learn. The key is leaning into the Facebook algorithm to deliver the right content at the right time.
Do you like interviews like this? Please subscribe to my channel
About The Pe:p Show
The Pe:p Show is a series of short and to the point videos. Topics that I’m covering go way past conversion stuff – it’s about optimizing all the things: your life, health, relationships, work, and business. I will also be interviewing industry peers on various topics like digital marketing, growth hacking, and more.