Landing page optimization: 5 common pitfalls that kill conversions

Even with the best intentions, your optimization efforts can easily end up doing more harm than good to your landing page conversion rates—especially if you are new to LPO.

In this webinar, we’ll look at common pitfalls that kill conversions and how to avoid them.

In this webinar you will learn:

• How to avoid common mistakes—even when it seems counter-intuitive
• Get actionable insight and tips that will help you create better and more effective landing page experiences right away
• What role research plays in LPO and why it isn’t as time-consuming as you might think
• What an effective LPO process looks like and get inspiration for how to optimize your current process

About Michael Aagaard

Michael Aagaard has been practicing CRO full time since 2008. He’s worked with companies all over the world ranging from charities to E-commerce and SaaS. He’s currently freelance, but I have worked with and for several agencies and was Senior Conversion Optimizer for Unbounce in Vancouver from 2015 to 2017. Michael has held keynotes in 12 different countries and loves getting on stage to share what he’s learned in his CRO career.

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Landing page optimization: 5 common pitfalls that kill conversions

Don’t let your optimization efforts hurt your conversion rates

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