Minidegree Training Program : Ecommerce Marketing
Get more ecommerce sales without increasing ad spend
This is the most in-depth ecommerce marketing training available. Built for marketers who want to scale acquisition, improve retention, and increase customer lifetime value.
- Design full-funnel ecommerce strategies that convert and retain.
- Optimize paid and organic channels for scalable performance.
- Use customer behavior and data to shape campaigns that drive real impact.
- Align brand, content, and performance to fuel long-term growth.
- Apply proven ecommerce frameworks used by high-growth brands.
We are no longer updating this program. You will be able to access all included courses and certificates.
Trusted by marketers at
Taught by the top 1% of ecommerce marketers
Level up by learning from those who have seen it, done it and made the $. Learn how to use brand, position for under-served market
segments, acquire customers for a lower cost than competitors and retain them longer.
Andrew
Faris
Ecommerce
Growth
Expert
Naheed
Adil
Ecommerce
Marketing
Leader
Michael
Maher
Amazon
Ecommerce
Expert
George
Kapernaros
Founder
of
YOCTO
Dave
Recuk
DTC
Business
Expert
Susan
Wenograd
Paid Media
for Ecom
Expert
Become the ecommerce marketer who drives revenue, retention and growth
Stop chasing clicks and discounts. Start building a growth engine that turns first-time buyers into loyal customers. This program shows you how to create demand, increase retention, and grow profitably, without relying on one-off promos or guesswork.
Convert more customers. Grow more revenue. Ecommerce marketing that works.
Built and taught by marketers who’ve grown 8- and 9-figure ecommerce brands, this program shows you exactly what it takes to compete, and win, at every stage of the funnel. Whether you’re focused on paid acquisition, CRO, retention, or everything in between, you’ll gain the tools, strategies, and clarity to drive measurable growth.
What you’ll master:
- A performance-focused ecommerce strategy built to scale.
- Advanced customer acquisition, retention, and LTV tactics.
- Data-driven decision-making across channels and campaigns.
- Personalization and lifecycle marketing that increases loyalty.
- Full-funnel optimization to maximize ROI from every customer.
Who is this program for?
- Ecommerce marketers ready to move beyond surface-level tactics.
- Growth and performance professionals seeking scalable systems.
- Founders who want to understand and own their ecommerce strategy.
- Marketing teams looking to align around revenue-focused execution.
- Anyone tired of guesswork and ready for marketing that delivers.
Look no further than CXL, this is the best and most recommended program you will find on Ecommerce Marketing.
Subscribe now and get access
The ultimate ecommerce training program.
A collection of 23 courses designed to help you master Ecommerce marketing
Minidegrees are collections of individual courses grouped around a theme. The Ecommerce Marketing Minidegree is designed to give you specialist-level skills in Ecommerce Marketing and Growth.
Paid Acquisition
Organic Acquisition
Customer Retention
Ecommerce Strategy
This minidegree
comes with a
Certificate
Completing this program earns you an official CXL Ecommerce Minidgree Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on Linkedin that can be added to your profile.
What our students say
Subscribe to CXL
and get access
✔ 120+ Highly practical and detailed marketing courses
✔ 10x Programs to give your team the competitive edge
✔ Vetted top 1% of marketing practitioners as instructors
✔ New content monthly with on-demand access
The CXL guarantee: 7-day no questions asked money-back period
Ecommerce Marketing Minidegree: FAQs
About this Minidegrees
What is a Minidegree program?
If a course is a puzzle piece, the Minidegree is the whole puzzle. It’s a complete training program that teaches you everything from A to Z and takes you on a path towards becoming the top 1% marketer. All of our instructors are hand-picked and carefully vetted. Our approach is straightforward – every instructor needs to be the absolute best in the world at what they do.
What will you learn?
After taking this brand management training, you will:
- Master winning ecommerce strategy, acquisition, retention and measurement to outperform your competitors
- Prove yourself in the most challenging discipline of marketing and propel your career
- Learn all about the best ecommerce strategies and tactics
- Immediately apply learnings with hundreds of playbooks
What does this training include?
Our Ecommerce Marketing Minidegree includes 5 tracks, 23 courses, 36h 19min of video material, several assignments, and a final exam.
Do you add new courses to the minidegrees? How often are the minidegree courses updated?
Minidegrees come bundled with a predefined set of courses, and you purchase them as they are. Only our All-Access subscription grants exclusive access to updated versions of specific courses as well as new courses.
Are subtitles available for the lessons?
Lessons have English subtitles and transcriptions available.
Will I receive a certificate of completion?
After taking this Minidegree, you will receive the Ecommerce Marketing Certification from CXL, with credentials that you can add to your LinkedIn profile.
How long will it take for me to finish it?
This is entirely up to you – it’s how many study hours per week you can put in.
Plans
What is the difference between the monthly, quarterly and annual plans?
We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes. Typically annual plans are 40% cheaper per year than paying month-to-month.
What is the difference between the individual and teams plans?
Personal or Individual plans are meant for one person where teams have 2 or more people.
A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.
What is included in the all-access plan?
You’ll get:
– Access to 120+ online courses.
– Earn certificates and add them to LinkedIn.
– Thousands of playbooks and resources.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support
Can I switch plans later if I want to?
Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual). If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.
Billing
What are the payment options available?
Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.
What is parity pricing?
All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.
Is there a discount available?
One of CXL’s company policies is that we don’t offer discounts. Our focus is on the product – providing the best, highest quality content with our courses.
The listed price on the site shows the best price – you can buy with confidence.
We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.
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