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Create a marketing TikTok video

Use case

Increase brand awareness, promotion, and audience engagement.

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1. Familiarize your team with best marketing practices, trends, and competitors’ performances on the TikTok app.

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2. Research trending challenges, sounds, or hashtags on the platform to find a creative way to connect with your audience.

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3. Use the TikTok app to record your video, or upload pre-recorded footage.

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4. Add filters, effects, or on-screen text to your video in the TikTok editor to enhance the overall tone and aesthetic of your content.

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5. Incorporate trending audio clips or songs into your video.

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6. Splice, trim, remove, or adjust the speed of segments within your video.

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7. Add a video caption and hashtags to your post.

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8. Adjust the sharing and privacy settings on your video to determine what actions viewers can take in response to your content.

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9. Review your edited video before publishing your content to the platform.

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Current Playbook:

Create a marketing TikTok video

Nov 12, 2021

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