Become great at
customer retention
3h 00min | 7 lessons
In this course, you will learn how to:
- Identify and measure key retention metrics that impact business growth.
- Reduce churn by implementing proven retention strategies.
- Build personalized customer journeys to improve retention.
- Segment your customers for targeted retention efforts.
- Implement long-term retention improvements to enhance customer lifetime value.
Some companies who train their teams at CXL
Reduce churn and boost customer lifetime value with proven retention strategies
Many businesses struggle to retain customers and minimize churn, leading to lost revenue and growth opportunities. This course equips you with the tools to build effective retention strategies that target key customer segments, optimize personalized journeys, and reduce attrition. By learning to measure retention metrics and implement long-term improvements, you’ll enhance customer satisfaction and lifetime value.
Master customer retention strategies to reduce churn and increase lifetime value
Course Length:
3h 00min. 7 lessons.
In this course, you’ll gain a deep understanding of customer retention strategies that drive long-term business growth. You’ll learn how to measure key retention metrics, reduce churn, and build personalized journeys that keep customers engaged. By mastering these skills, you’ll be able to create effective retention campaigns, segment customers effectively, and implement long-term improvements that increase customer lifetime value and satisfaction.
After completing this online course on customer retention you will be able to assist your team and company with:
- Identifying and measuring critical retention metrics.
- Developing personalized customer journeys for retention.
- Segmenting customers for targeted retention efforts.
- Implementing strategies to reduce churn and improve retention rates.
- Maximizing customer lifetime value through long-term retention improvements.
This course is for you if you are responsible for:
- Customer retention strategies.
- Reducing churn and improving customer loyalty.
- Developing personalized customer engagement.
- Tracking and analyzing customer retention metrics.
- Maximizing customer lifetime value for the business.
Subscribe now and get access
Course Curriculum
Retention: The most underrated growth channel
1 Retention = revenue
2 The early bird gets the retention worm
3 For best results: segment
4 Beyond the first 90 days
5 Slowing the curve
6 Measuring and improving retention long term
Val has been obsessed with customer experience since her high school cashier job at the local Target store.
From retail to events and now software, Val has seen it all: the good, the bad, and the ugly.
As an email marketing strategist, Val combines her background in customer experience, content creation, and digital strategy. Nothing brings her more happiness than helping businesses unblock the way they connect with their customers.
This online course
comes with a
Certificate
Completing this course earns you an official CXL Customer Retention Course Certificate to prove your achievement. CXL is recognized as an industry-leading qualification by employers worldwide, and it is an official qualification on Linkedin that can be added to your profile.
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Frequently asked questions
Plans
We offer three types of billing lengths to choose from: Monthly, Quarterly, or Annual. The longer the billing length, the cheaper the monthly cost becomes.
Typically annual plans are 40% cheaper per year than paying month-to-month.
Personal or Individual plans are meant for one person where teams have 2 or more people.
A team account has a few extras:
– Invite and manage people learning on your team.
– Create roadmaps for each individual.
– Access team learning engagement reports.
– Assign members to your team as managers to assign content and view reports.
You’ll get:
– Access to 90+ online courses.
– Earn certificates and add them to LinkedIn.
– Thousands of playbooks and resources.
– All minidegrees
– Roadmapping and progress tracking
– Premium Support
Yes. You can switch between different billing lengths at any time (Ex: Switch from a Monthly Plan to Annual).
If you’d like to switch from a individual plan to a team plan (or vice versa), please reach out to customer success via live chat.
Billing
Most major credit cards and Paypal are accepted. If you need an invoice to pay by wire, please message our customer success team via chat for options.
All of our products are priced in USD currency. In order to make our products more affordable, we have established a system where you can pay in your local currency using a special metric that adjusts the price you pay according to the purchasing power of your country.
One of CXL’s company policies is that we don’t discount. Our focus is on the product – providing the best, highest quality content with our courses.
The listed price on the site shows the best price – you can buy with confidence.
We offer pricing based on your local currency, you’ll see this reflected on the pricing and checkout pages.
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