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Become great at defining the best ecommerce tech stack

This course will provide you with a guide to what makes up a modern ecommerce tech stack, leading solutions, and how to fit tech solutions to your business needs.

  • Have a clear understanding of what makes up a modern ecommerce tech stack for a consumer brand.
  • Identify the role of each significant piece of software in the tech stack and determine the core business requirements for each of those pieces of software.
  • Plan a tech stack that fits the scale and requirements of your business by using a simple requirements evaluation framework.

Course length: 2h 00min

Start 7-day trial for $1

Dave Rekuc

VP of Marketing @ 4×400

Some of the companies that train their teams at CXL:

Introduction video

This course is essential for you if…

  • You work in a small to mid-size ecommerce business and are a tech solution decision-maker.
  • You’re an ecommerce business without a trusted in-house guide to translate business needs into tech solutions.
  • You’re an executive in an ecommerce business and need a better understanding of your tech stack to make better decisions.

After taking this course you will…

  • Have a clear understanding of what makes up a modern ecommerce tech stack for a consumer brand.
  • Identify the role of each significant piece of software in the tech stack and determine the core business requirements for each of those pieces of software.
  • Plan a tech stack that fits the scale and requirements of your business by using a simple requirements evaluation framework.

Your course curriculum

Ecommerce tech stack

1
Choosing your ecommerce platform


This course will provide you with a guide to what makes up a modern ecommerce tech stack, leading solutions, and how to fit tech solutions to your business needs.




2
Headless commerce – what it is, what it isn’t


This course will provide you with a guide to what makes up a modern ecommerce tech stack, leading solutions, and how to fit tech solutions to your business needs.




3
Building beautiful pages on Shopify


This course will provide you with a guide to what makes up a modern ecommerce tech stack, leading solutions, and how to fit tech solutions to your business needs.




4
Standard Shopify apps to extend functionality


This course will provide you with a guide to what makes up a modern ecommerce tech stack, leading solutions, and how to fit tech solutions to your business needs.




5
Common martech needs


This course will provide you with a guide to what makes up a modern ecommerce tech stack, leading solutions, and how to fit tech solutions to your business needs.




6
Marketing automation


This course will provide you with a guide to what makes up a modern ecommerce tech stack, leading solutions, and how to fit tech solutions to your business needs.




7
SMS solutions


This course will provide you with a guide to what makes up a modern ecommerce tech stack, leading solutions, and how to fit tech solutions to your business needs.




8
Customer service solutions


This course will provide you with a guide to what makes up a modern ecommerce tech stack, leading solutions, and how to fit tech solutions to your business needs.




9
Fulfillment integrations


This course will provide you with a guide to what makes up a modern ecommerce tech stack, leading solutions, and how to fit tech solutions to your business needs.




10
Accounting integrations


This course will provide you with a guide to what makes up a modern ecommerce tech stack, leading solutions, and how to fit tech solutions to your business needs.




Dave Rekuc

VP of Marketing @ 4x400

I’ve been in eCommerce for 15 years and published and quoted about eCommerce in Martech, Entrepreneur, Forbes, and The New York Times, among other publications.

Dave is currently running the marketing team at 4×400, a holding company for direct-to-consumer brands. They acquire and grow small DTC businesses into seven and 8-figure businesses in a 1-3 year time frame.

Chris Out

For the hard skills, we use CXL to enable all our growth hackers and CRO people, who have different clients with different needs. Everybody can follow a tailored course for the stuff that they need to learn. The next thing we do, we create a learning plan per person, and we check in with people to see how fast are they learning. That learning plan is created based on their ambitions, what their clients need, and how they want to evolve.

Josh R.

CXL has lead to more professional growth than any other year of my life. The best educational investment I have ever made.

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CXL gave me a big lift in my career.

Few months after my Growth Marketing Minidegree, I got a job.

Ever since then, the story has been different.

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Our Growth Marketing agency has completed 1298 lessons and 138 courses at the Institute so far. CXL helps us in a number of ways:
1. Provides an incredible source of content to train our staff.
2. Is a good tool in keeping our staff (they’re growing and we aid in that).
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Anyone interested in genuinely understanding the math behind CRO and A/B testing absolutely has to use CXL.

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The wide variety of courses taught by many different experts makes CXL highly recommended for every team who takes growth seriously.

New courses are regularly available, making it better and better. CXL is a great platform for learning and growing businesses.

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This course is packed with gold! Momoko is an awesome teacher – I took the course late so only got access to recordings, and even with that, I am able to use every bit of it in my deliverable.

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I’ll be honest, I didn’t entirely understand what the CXL was at first. Then, I realized it was a gold mine. The Institute is jam-packed with courses, certificate programs, and recordings of past events/courses. The CXL was my guide book for many many months and because of that, I am leaps and bounds above the rest. Everything the Institute publishes is part of the top 5%. There is no fluff in the Institute; only real, actionable, and result-driven content. If you think you know stuff, give the CXL a try. You’ll be shocked at how much you have to gain.

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