6 Smart Ways to Capture Emails
As a business, your email list is one of the most valuable assets you have. The bigger your list and more engaged your subscribers, the more money you can make.
calls to action
20 Call to Action Examples You Can Learn From
The call to action is a core component of marketing, sales, and any persuasion-based effort.
When it comes to calls to action, there’s a lot of theoretical content about how to tweak copy, color, size, and other elements, but, sometimes, it’s easiest to learn through examples.
Mastering the Call to Action: Words, Color, Size, & Location
In marketing, a call to action (or CTA) is any message designed to prompt an immediate response or encourage an immediate sale.
According to Wingify, almost 30% of all A/B tests run by their customers are call-to-action button tests. But only one in seven of those call-to-action tests produces a statistically significant improvement. When it does, however, the average increase is 49%.
What to Call Your Call to Action
Should you say ‘read more’ or ‘product information’ in your product category view? Which is better – ‘add to cart’ or ‘buy now’?